The Product Manager in a biopharmaceutical context is responsible for managing the life cycle of a specific product. This includes planning, forecasting, production, and marketing of the product. They work closely with various departments, including sales, marketing, and supply chain, to ensure the product's success in the market.
Responsibilities
Drives motivation of promotion force towards brand aspiration (cycle and launch meetings)
Develops and implements Country Brand Plan in full congruence with International Brand Plan
Designs and executes promotional activities (detail aids, message scripts, advertising, congresses, etc.) in line with international branding and key messages
Develops LRP with Business Planner
Proposes national sales target and achieves agreement with Business Unit Leader and Sales/District Managers
Partners with international PM
Translates/implements international brand campaign locally
Analyses market research and develops POA
Coordinates competitive intelligence and drives competitive action plans
Partners with the Medical Affairs Manager to optimise the brand performance (KOL development, etc.)
Agrees with other PM in Franchise Team on joint projects
Recruits and manages external vendors
Identifies business opportunities and develops business cases
Outputs
Brand DOE budget
Country brand plans
Sales support tools
Promotional campaign
Marketing events
Product Forecast and LE
Brand Performance
Business presentations for Brand/Franchise/Country Reviews
Competencies
Examines and understands issues from multiple perspectives or points of view, readily sees inter-relationships and cause and effect relationships; takes a systematic approach to successfully resolving all issues
Takes initiative and acts pro-actively, enthusiastically and creatively
Demonstrates open-mindedness and helicopter view capabilities
Demonstrates strong industry knowledge and commercial attitude
Demonstrates networking capabilities
Applies multi-channel knowledge in practice
Applies project management skills
Applies advanced analytical skills
Applies advanced communication and presentation skills
Serves as a role model and resource to others in promoting open, honest and cooperative relationships throughout the organisation
Displays strong organisational and time management skills; delivers on commitments in a timely manner
Communicates effectively at all levels both internally and externally, and (inter-) nationally
Serves as a role model for Amgen Values
Minimum Requirements
Academic education or experience from similar positions
Minimum 5 to 8 years of experience in industry
Minimum 3 years of experience as a Product Manager
Experience in matrix organization and collaboration cross-functionally
Fluency in English, both oral and written communications
Financial and budgeting skills and experience
Documented track record of product launch
Computer skills (MS Office programs)
Tenure at last two jobs for at least 2 years each
Join Us
If you're seeking a career where you can truly make a difference in the lives of others, a career where you can work at the absolute forefront of biotechnology with the top minds in the field, you'll find it at Amgen.
Amgen, a biotechnology pioneer, discovers, develops and delivers innovative human therapeutics. Our medicines have helped millions of patients in the fight against cancer, kidney diseases, rheumatoid arthritis and other serious illnesses.
As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other but compete intensely to win. Together, we live the Amgen values as we continue advancing science to serve patients.