Anixi, GR, GRC
16 hours ago
Product Manager
**Product Manager** Marketing and Product Mgmt Anixi, GR For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home. As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways. Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission. It's a colorful world - make your mark by joining the BIC team today. **Overview** : As a **Product Manager** you will be part of the **Greece Marketing team** , reporting to the Marketing Manager. You will play a pivotal role in driving the long-term strategy and annual marketing plans for for the assigned categories in Greece and exporting countries (Cyprus,Malta). Leveraging the full marketing mix, you will focus on ensuring profitable growth, strengthening consumer preference for the BIC brand, and uncovering new business opportunities. **Key Responsibilities:** **Strategic Planning:** + Develop and execute long-term strategies and annual marketing plans aligned with the EU framework and local market vision. + Define marketing communication objectives and implement integrated marketing and promotional plans, including ATL and BTL activations. **Product & Portfolio Management:** + Manage the product portfolio by optimizing the product mix and pricing strategies tailored to channel and consumer needs. + Analyze market trends, identify opportunities and threats, and transform insights into actionable strategies. **Market Growth:** + Identify and unlock new opportunities to maximize category potential. + Develop a deep understanding of the route to market and create effective channel strategies. **Financial Oversight:** + Set, monitor, and report on the brand support budget to ensure financial efficiency. + Drive profitability through ROI-focused initiatives and Revenue Growth Management (RGM) principles. **Cross-functional Collaboration:** + Partner with Sales, Category Management, E-commerce, Demand Planning, and HQ teams to implement the category strategy seamlessly. + Align with HQ Marketing & Communications teams to validate plans and ensure consistency with the EU strategy. + Train and support the Sales Team, sharing product expertise and knowledge. **Category Development:** + Analyze and synthesize market data and field insights to deploy effective category growth strategies. + Conduct store visits alongside Sales and Category Management teams to assess category needs and identify solutions. **Qualifications** : + Bachelor’s degree in Business, Marketing, or Economics. + Minimum of 2 - 4 years of experience in Marketing or Trade Marketing, ideally in FMCG. + Fluent Greek and English (spoken and written). + Strong proficiency in MS Office (Word, Excel, PowerPoint) and BI tools **Key Competencies & Skills:** + Exceptional interpersonal, communication, presentation and negotiation abilities. + Strategic thinker with a strong analytical mindset. + Innovative and creative approach, with a willingness to challenge the status quo. + Highly motivated, hands-on, and enthusiastic, with a "go the extra mile" mindset. + Strong organizational and time management skills. + Collaborative team player with effective cross-departmental coordination abilities. + Comfortable navigating ambiguity and thriving in a fast-paced environment + Exposure to sales, trade marketing, or category management is a plus. BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need. BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means
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