**Job Description** **_Diversity, Equity and Inclusion are at the core of our mission to strengthen and empower the communities we serve._** **About Cloud Theory** Cloud Theory is redefining data-driven advertising and marketing intelligence for industries that rely on digital performance. With deep expertise in automotive and now expanding into vacation rental management (VRM), we build powerful products that help businesses maximize revenue via direct bookings. We leverage **automation and AI-driven insights** to integrate with **AdTech platforms** , helping businesses maximize return on ad spend, improve conversion rates, and execute more effective marketing campaigns. By combining **data science, automation, and strategic execution** , we give VRMs and other industries the tools to drive sustainable, direct revenue growth. **What You’ll Do:** + **Own the Direct Bookings product roadmap** – Define and prioritize features based on customer needs, market research, and business goals. + **Launch and iterate** – Work directly with VRMs to refine the product-market fit, ensuring a smooth GTM rollout. + **Partner with sales & marketing** – Develop positioning, messaging, and enablement materials that drive adoption. + **Contribute to AdTech initiatives** – Collaborate with internal teams on data-driven advertising strategies, integrating insights and expertise. + **Define and track success metrics –** Set OKRs for growth, conversion, and customer retention, ensuring continuous improvement + **Work across teams** – Coordinate with engineering, UX, and leadership to deliver a best-in-class product experience. **What We’re Looking For:** + Bachelor’s degree in a related field or equivalent job experience. + Minimum 1 year of **product management experience** , preferably with a focus on travel, AdTech, or marketplace products. + **Experience with digital marketing, performance advertising, or media buying** – Understanding of how data and automation drive ad platform performance. + **Familiarity with VRM, short-term rentals, or direct booking platforms** is a big plus, but not required. + **Strong GTM experience** – Comfortable working with sales and marketing to drive adoption and retention. + **Technical fluency** – Ability to work with engineering teams to translate business goals into product features. + **Entrepreneurial mindset** – Comfortable working in an early-stage product environment where you’re shaping direction and strategy. + **Exceptional communication skills** – Ability to influence stakeholders and clearly articulate product decisions. **Why Join Us?** + **Ground floor opportunity** – Shape a new product in a high-growth space. + **Cross-functional impact** – Work across product, sales, marketing, and AdTech teams. + **Empowered Product led Culture** – We operate within the empowered product model – leveraging research, data, and collaboration. **Additional Information** Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity. Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit www.advancelocal.com . Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Recruitment, Advance Travel & Tourism, Cloud Theory, Hoot Interactive, Red Clay Media, Search Optics, Subtext, Lonestar Live. _Advance Local Media is committed to creating a diverse and inclusive environment, and is proud to be an equal opportunity/affirmative action employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law._ _If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information._ Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.