**Job Description Summary** ​The Product Manager is responsible for managing the portfolio of PI Vascular products to maximize growth and profitability on the assigned market, according to regional marketing targets and guidelines. Partners closely with the sales organization to understand customer needs and position BD´s portfolio and capabilities in a credible and differentiated way. Develops implements and maintains "best practices" in product management. Reporting to the PI Italy Sales and Marketing Manager, the Product Manager will be working and collaborating with a European marketing platform team consisting of regional marketing managers and clinical education managers. **Job Description** **We are the makers of possible** BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. **Why join us?** A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time. To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place. Become a **maker of possible** with us! **Main responsibilities will include:** -Develops and executes a fact-based country marketing plan for relevant product portfolio including marketing communications strategies and activities, in line with the regional marketing strategy -Develop and maintain expert market knowledge in terms of quantitative data (e.g. market data, market trends, competitor pricing) and qualitative data (e.g. customer needs, competitor activities, plans, technologies and applications); recommending suitable actions to maximize opportunities and minimize potential threats to the business -Develops segment-based messaging for assigned portfolio and activates it with the Field Sales team -Develop promotional material / marketing collateral and tools which will deliver key messages, positioning and reflect brand essence -Support the Field Sales team with product information and drive product portfolio training initiatives as appropriate -Interface with European Marketing Team to share information and update with market data, product developments and market specific strategic and tactical plans -Prepares and maintains product specifications and technical documentation for internal and external use -Handles product related customer requests and complaints -Provides oversite on omnichannel campaign standards and governance including creative consistency and execution. Collaborate closely with sales and marketing teams to align campaigns with business objectives and integrate digital and traditional marketing efforts. -Optimize campaigns through data analysis and market insights, adjusting strategies to maximize ROI. **About you** -Master’s in marketing or business administration is a plus -Fluency in Italian and English is a must -High degree of autonomy: ability to take ownership of tasks and get things done - Around 5 years-experience in a commercial/marketing role in Pharmaceutical and Medical -Device hospital market or equivalent sales experience required) -Excellent communication and interpersonal skills -Experience working in a matrix organization, ideally working in a multi-cultural environment -Dynamic, innovative, engaging and inclusive personality -Business and financial acumen -Shown a keen understanding of Commercial Excellence and experience in driving various initiatives (Omnichannel, Segmentation, CRM). **Click on apply if this sounds like you!** (50% of travelling accross the region) Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status. **To learn more about BD visit:** **https://bd.com/careers** Required Skills Optional Skills . **Primary Work Location** ITA Milano - Via Enrico Cialdini **Additional Locations** **Work Shift** Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.