Development and implementation of business plans, marketing strategy, and forecasts for a product/service or vertical market. As a product analyst, participate in every stage of the product life cycle to ensure product meets the needs of users. Drive the implementation of programs in support of the marketing strategy, business plans, and forecasts for assigned product lines. Maintains current status of customer specifications for existing and future products. Identify, evaluate, and recommend marketing opportunities in support of product line objectives. Drive product functionality delivering high quality product documentation. Lead products through scheduled release assisting others to manage commitments and resources. Measure and report progress and review deliverables. Role requires the ability to understand buyer behavior, manage focus groups, create content and messages that resonate, understand customer & market needs, the changing competitive landscape and our differentiators to ensure revenue and market penetration targets are met. Highly motivated and with superb attention to detail, the ability to grasp and translate technical capabilities into customer value and a compelling narrative is crucial. The ability to research, create, innovate and deliver new content and initiatives to enable and enthuse the world class Oracle sales teams to be effective in selling our products is essential. May telecommute. May work at various unanticipated locations throughout U.S. (385.24881)
Employer will accept a Bachelor's degree* in Marketing, Business, or related field and eight years of experience in job offered or in a product marketing analyst-related occupation.
*In lieu of a Bachelor's degree, employer will accept 2 years of work experience.
Position requires:
Oracle Cloud Enterprise Performance Management Applications including Scenario Modeling, Planning and Budgeting, and Profitability and Cost Management; Content creation and curation skills to manage, create, and respond to content related to customer value related to Enterprise Performance Management; Analytics skills including Adobe Analytics, Google Analytics and Oracle Analytics; 4.SEO, SEM, Social Media Marketing and Video Creation; Market research; Value Selling Methodology; Customer segmentation and Persona development of Corporate finance; ESG mandates across various geos, (EU, US, EMEA) to craft go to market messages and tailor per markets based on regulatory mandates; Project Management and collaboration skills; and Go-to-market strategies, positioning and messaging to lead and participate in cross-organizational product launch plans to introduce new products to market.Career Level - IC5