Product Marketing Manager, Türkiye
Apple
SummaryPosted: Feb 5, 2025Weekly Hours: 40 Role Number:200589634As a member of our Product Marketing group, you’ll represent the customer throughout a product’s journey from concept through development and launch. You’ll develop and apply insights to help infuse innovative features into our product development process. Together with our team, you’ll work to craft groundbreaking ideas into tangible products that excite the world. At Apple, we combine product management/development and product marketing responsibilities into a single, cross functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales and support for maximum impact across the organization. The Product Marketing Manager is part of a team of product experts who champion products within their respective markets and seek innovative ways to keep our products at the heart of the customer conversation. A critical function of this role is to be the spokesperson for their product in market. The Product Marketing Manager will own and drive the product centric marketing strategy for iPhone and iOS for Türkiye and will be part of the CEMEA regional product marketing organization. To be truly successful in this role, you will need to have an undeniably strong passion for Apple products, desire to win, curiosity to be better, ability to navigate in a world of ambiguity, finesse and craft in product storytelling, creative and innovative problem solving, the motivation to inspire others and to build strong and lasting relationships throughout the organization. DescriptionDescription- Articulate the iPhone opportunity across the Turkish market and provide product insight and leadership from introduction through end-of-life to the Marketing and Sales organizations - Execute related product launches and marketing activations with excellence - Support other LOB in market initiatives working with regional LOB teams. - Contribute to the annual CEMEA Marketing plan, evaluating product, consumer research and business trends to outline key opportunities and prioritize actions that drive growth and category leadership - Liaise with worldwide teams like Product Marketing and Engineering for all local business needs and feature requirements, influencing the product feature roadmap, making clear recommendations that improve customer experience - Be the guardian of your respective product messaging and positioning across every customer touch point, advancing the cause of excellence - Become a visible and vocal member of the International Product Marketing team - Possess expert knowledge of competitive and third party products and strategies Minimum QualificationsMinimum QualificationsBachelor’s degree or equivalent experience10+ years experience in product marketing, mobile communications, consumer electronics and/or creative or mobile app roles that require technical fluency and the instinctive ability to be the voice of the consumerSpoken and written English and Turkish proficiencyTravel across the CEMEA region and globally will be required several times per quarter.Key QualificationsKey QualificationsPreferred QualificationsPreferred QualificationsInstinctive ability to be the voice of the consumerSuperior storytelling capabilities, presentation and negotiation skillsA self starter with the ability to continually prioritize, multi-task and work collaboratively in a dynamic, creative, matrix and fast paced environmentAbility to build strong customer relationships and deliver customer-centric solutionsAbility to surprise and delight our customers’ experiences through innovative, thoughtful detailsUses knowledge of business drivers, how strategies and tactics play out in the market, to guide actionsDepth of technical awarenessExcellent analytical skillsStrategic planning expertisePrior work with international teams in a multi-national company is a plusEducation & ExperienceEducation & ExperienceAdditional RequirementsAdditional RequirementsMore
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