Product Offer & BD Manager - UPS
Schneider Electric
Responsible for our ‘3ph UPS’ product business market share, revenue goals and gross margins of the allocated product or partners portfolio.
1. Business Development
Identify new market segments, partners or business opportunityIdentify trends to develop, deploy and sustain Programs for growth. This could be for specific end user group, Segment, specific products or any other area. The key focus is to bring new avenues of sustainable growth Conduct market research and analysis – Using available research as available and at the same time being able to conduct primary research directly with the Customers, Consultants and partners via “Voice of Customer” sessionsDevelop and execute business plans for the allocated activity, market segment, products or partnersUnderstand customers needs by working with internal teams and gathering of information from external sources including directly working customers and partnersDrive the business plans with the regional segment, Enterprise, channel sales and marketing teamsDiligently track results and progress of business plansProvide advice to local teams on the GTM strategies and new business development2. Product & Program Management
Work with Line of Business (LoB) and Regional Product ManagersParticipate in and provide inputs for product development to meet the country needsManage and provide necessary sales tools to partnersDevelop local programs to meet quarterly and annual business objectivesWork with sales team, service team and offer & BD marketing team to execute the programs3. Business Reporting
Work with Regional Business Development teams for timely submission of business development activities and progress reportWork with local offer & BD marketing team and Sales team to drive marketing plansDesign the marketing mix with marketing team so as to achieve the marketing objectives of the identified product portfolioUnderstand the competitive landscape and develop local strategies to beat competitionSupport marketing activities to drive key campaigns and product messaging to the identified market segment4. Sales & Marketing Support and Execution
Support and execute country/regional sales and marketing events and activities
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