Amazon Ads is one of Amazon’s fastest growing organizations with sizeable growth and over $40B revenue. This org services a wide array of enterprise and individual customers leveraging multitudes of existing and new Amazon platforms to deliver innovative and unique branding experience.

Amazon Advertising is currently looking for a highly motivated Program Manager on the New Product Campaigns team. This role with work closely with the product, Go-To-Market and Services teams to manage the program processes end-to-end. The program manager will be responsible monitoring and improving performance of the program by incorporating SOPs, training plans and a performance scorecard that includes best practices, procedures, and framework for New Product Campaigns.

Amazon is uniquely positioned to help brands meet their objectives, offering varied and diverse Ads platform real estate across Amazon’s multi- dimensional product suite. This is a hands-on leadership position seeking individuals who can think big, create structure and effectiveness in ambiguity, draw on their deep dive understanding of the digital Ads landscape by levering experience in working with cross- functional teams, including distribution leaders, applied scientists and engineers.

Key job responsibilities
As a Sr. Program Manager on New Product Campaigns team your responsibilities will include:
- Develop and implement a strategic vision for the New Product Campaigns program by identifying and prioritizing areas to invest in to drive Advertiser success.
- Accountable for the overall strategy of the program (mission, vision, tenets), set objectives, analyze data, drive improvements that are quantified with metrics, and influence resource allocation.
- Drive tactical execution of key initiatives by building and managing the road map to achieve the vision of the program.
- Define and execute on Go-to-market strategy of new data-backed creative insights and measure adoption and impact
- Act as the primary stakeholder in cross-functional initiatives, acting as the liaison for teams such as Account Management, Product Management and Release Management.
- Identify metrics to measure program health, and own Organizational Business Reviews for your program.
- Influence teams to decouple from dependencies and eliminate problems. Ensure stakeholder needs are aligned, drive mindful discussions that lead to crisp decisions
- Solve ambiguous problems and proactively identify and mitigate risks (before they become roadblocks). Demonstration of good judgment in how and when to escalate.
- Excellent communicator and writer of narratives to present them effectively to senior leadership.