London, England, United Kingdom
6 days ago
Programmatic Account Manager

About Us 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com 

Role Description 

Key Responsibilities 

Operate as key client (internal and external) point of contact for day-to day client service:  client account management, conduit between client and operations & finance, selling of services, tactical campaign design, analysis, reporting and related campaign duties  Combine media market & technical knowledge, data analysis and client feedback  to configure, operate and optimize complex campaigns to meet client objectives  Become an expert in the use and best practices for multiple Demand Side Platforms, offering insights on how to improve campaign effectiveness through deep use of each platforms functionality, although in-console campaign management is not a part of this role.  Develop in-depth knowledge of the digital media industry and media market dynamics  Develop relationship with campaign engineering team  Consult with clients and agency planning teams regarding development and alignment of campaign parameters to sell in and develop Matterkind services  Deliver insight into delivery and performance implications of campaign constraints  Design media and audience strategies and tactics to maximize economic outcomes within campaign limits  Ensure ops team are managing all tactical media plan requirements and are correctly implemented in DSP consoles  Assist in delivery of reports to track, measure, and analyze all campaign activities and drive resolution of delivery and performance issues  Liaise with clients and agency teams on  campaign performance and reporting 

Desired Skills & Experience 

Experience in digital media account management with blue chip advertising clients with a leading online advertising agency, network, advertising exchange or optimization firm  Excellent verbal and written communication skills, ideally comfortable in a consultative, client-facing environment  Excellent quantitative and analytical skills with the ability to draw conclusions based on data  Fundamental knowledge of ad targeting methodologies  Good understanding of ad networks, ad exchanges, DSPs and/or auction marketplaces  Experience with statistics and related analysis methodologies  Ability to investigate, analyze & solve problems, and clearly communicate results  MS Office fluency, including Excel pivot tables & chart making.    Desire to work in an entrepreneurial atmosphere and be a self-starter  Eagerness to get hands-on to figure out how things work  Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly  Ability to work collaboratively as part of a cross-functional team 

Employee Transparency 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands is an equal-opportunity employer and is committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

Please reach out to our Talent Inclusion Specialist Jess at [email protected] if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application. 

THE PERKS 

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:  

Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year   Free breakfast and free lunch   Early finish Fridays  Core Hours (Mon-Thurs, flexible start/finish times)    Retail discounts  Electric vehicle salary sacrifice car scheme  Wellbeing programme, including Headspace & flu jabs  Interest-free season ticket loan   Paid time off for Volunteering   Group Income Protection   Life Assurance   Private Medical Insurance or Health Cash Plan (dependent on level)   Group Personal Pension Plan with matched contributions from 3-6%   Generous Parental Leave & Pay    Independent mortgage advice   Financial education   Employee Assistance Programme   Free eye tests   Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!
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