Description We are offering an exciting opportunity for a Programmatic Manager to join our team in New York. The role revolves around managing associates and senior associates, overseeing strategy, and being hands-on with the keyboard in the programmatic advertising industry. Responsibilities: • Manage and guide associates and senior associates in their daily tasks. • Develop and implement programmatic advertising strategies to meet business objectives. • Maintain hands-on control of programmatic buying and campaigns. • Utilize platforms like DV360, The Trade Desk, Amazon for programmatic advertising. • Ensure adherence to industry best practices in all campaign activities. • Monitor and manage the performance of programmatic campaigns. • Implement changes to strategy based on campaign performance and insights. • Regularly communicate with team members about campaign strategies and performance. • Stay updated with the latest developments in the programmatic advertising industry. • Foster a positive and productive work environment for the team. Requirements • Proficient understanding and application of Best Practices in the digital marketing field. • Demonstrable experience and expertise in Programmatic Advertising. • Proven track record in Programmatic Buying, including the ability to negotiate and manage contracts effectively. • Experience in designing, implementing, and optimizing Programmatic Campaigns. • Ability to analyze performance data and implement optimizations to meet campaign objectives. • Excellent problem-solving skills and the ability to adapt to new technologies and trends. • Strong organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines. • Excellent interpersonal and communication skills for effective team collaboration and client interaction. • A Bachelor's degree in Marketing, Business, or a related field, or equivalent work experience. • Proficient in using various programmatic advertising platforms and tools. • Demonstrable understanding of the digital advertising industry's trends, technologies, and pricing models. • Proven ability to develop effective programmatic strategies that align with client goals and objectives. • Strong analytical skills, with the ability to interpret complex data and translate it into actionable strategies. • Ability to work independently and take initiative in a fast-paced environment. • Demonstrable knowledge of privacy regulations and data protection in the digital advertising industry. Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .