Overview

Paramount’s Communications and Publicity team in Canada is looking for a Publicist to join the Paramount Streaming team to cover a 1-year parental leave contract.

Based in Toronto, we are looking for someone that will implement high-profile, consumer publicity campaigns for series and content debuting on Paramount Streaming Platforms (Paramount+ & Pluto TV) in Canada. Reporting to the Head of Communications (Streaming), Canada the Publicist will work with the team to develop and implement scalable press strategies. They will work with Paramount’s International PR Team to secure talent for interviews; and plan and host virtual, hybrid, and in-person press junkets, premieres, and red carpets. The position will also be responsible for writing press materials such as briefings, reports and press releases. The right candidate will be a dynamic and hardworking self-starter, who is highly organized, an incredible multi-tasker, an excellent writer, proactive, and passionate about entertainment.

Come join our team!

  Responsibilities Liaise with U.S. based HQ publicity teams to ensure publicity opportunities are improved, as well as manage press releases and promotional assets including screeners. Execution of publicity campaigns for priority new shows & events; developing and pitching news stories, features and talent interviews and press junkets for streaming content. Combine creativity with knowledge of the media to recognise media angles and generate positive coverage across a broad media and influencer spectrum. Advise on press and influencer angles for streaming content and take part in PR Hub brainstorms and creative thinking process. Nurture key relationships with influencers, digital outlets as well as traditional print, online and broadcast media Monitor media platforms and moments in time to find opportunities. Assist with the logistics, planning, and coordination of major events, ensuring smooth execution and successful outcomes while managing timelines, vendors, and key collaborators. Careful handling of screeners and their distribution. Working closely with Legal to ensure all assets shared with third parties are cleared and aligned. Build coverage reports post campaign. Embrace the ‘One Paramount’ approach and encourage collaboration and team working across markets and lines of business. Be an ambassador for Paramount+ and Pluto TV, internally and externally Adopt and promote the Paramount values and support a culture of inclusion.   Basic Qualifications 3+ years of experience in entertainment publicity Post-secondary education in communications, public relations, marketing, journalism, or related field Solid experience within the PR/TV/Streaming/Entertainment/media industry with good TV/Streaming contacts including editors, critics and writers. Ability to manage both traditional and digital publicity strategies to promote streaming content, from programming to brand and events, working closely with Comms Lead for Canada and PR Agency Experience with talent management from facilitating photo-shoots to stunts and press junkets, to scheduling management, travel bookings, facilitating departmental requests and ensuring talent represent the brand Experience working within a reactive and pro-active press office, handling incoming press enquiries and bringing up any crises led issues Demonstrable understanding and experience of the social media landscape and platforms including TikTok, Instagram, YouTube, Facebook and X Vine, etc.   Additional Qualifications Good publicity skills – a strong understanding of the media landscape (traditional and digital), editorial requirements and what makes a story – a keen ‘nose for news’ Polished communications professional with excellent negotiator, presenter, influencer and relationship management skills Strong organisational and time management skills with phenomenal attention to detail and ability to work to tight deadlines under pressure and on several projects simultaneously Self starter / confidence in working with senior collaborators across the wider business and internationally, who is able to tackle any task Ideas generation to help keep the team projects vibrant and encourage creativity and proactivity within the streaming PR team Excellent writing ability – from press releases and corporate Q & A’s, coverage and event reports to Awards submissions. Experience with presentation software and budgets a plus Personable and adaptable teammate with a flexible mentality– some work required out of hours A genuine passion for film and television, Paramount brands & entertainment!

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Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service from Paramount Global, combines live sports, breaking news, and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world’s biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream Paramount Streaming’s other live channels: CBSN for 24/7 news, CBS Sports HQ for sports news and analysis, and ET Live for entertainment coverage.