Your Title: Revenue Marketing Specialist

Job Location: UK, Newcastle or Leeds (hybrid model)

Our Department: AECO Marketing

The Revenue Marketing Specialist will focus on demand generation to support pipeline development and sales opportunities in the UKI Construction market. This role is ideal for a marketing professional with experience executing and optimising demand generation campaigns. The Specialist will work closely with the marketing and sales teams to create and implement effective strategies to drive pipeline growth. 

What You Will Do

Campaign Strategy; Create and execute multi-channel demand generation strategies that are aligned to persona's / audiences and sales objectives to support pipeline and revenue goals.

Campaign Management; Successfully create and roll-out a mixture of highly-targeted and broad demand generation programs that engage and advance interest across the prospect and customer lifecycle.

Content Coordination; Collaborate with content marketing and subject matter experts  to develop materials that support demand generation efforts. Ensure content is distributed effectively across relevant channels to reach target audiences.

Collaborate with the Creative Team; To develop engaging marketing assets

Webinars; Plan, coordinate, and execute webinars to educate prospects and customers about our products and industry trends.

Email Marketing; Design and implement email marketing campaigns to drive demand, engage customers, and increase conversions.

Publication Advertising; Plan and execute advertising campaigns in industry-specific online publications to increase brand awareness

Measurement; Track KPIs to measure marketing program success and ROI for marketing programs implemented

What Skills & Experience You Should Bring

3+ years of experience in marketing.

Working and delivering results in a high growth SaaS business.

Knowledge of the Construction industry and an understanding of the industry issues and the different personas are advantageous.

Ability to execute with speed and learn quickly. 

Ability to prioritise workload, manage, and track multiple projects simultaneously.

Working in partnership with direct sales organisations 

About AECO Marketing

The AECO Marketing team fuels Trimble's construction software growth by demonstrating how we meet our customers’ needs, telling stories, writing compelling content, executing campaigns, generating pipeline and helping organisations through their purchasing decisions. 

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