Sales Account Executive
Nexstar
WRIC ABC8 News is looking for a motivated Sales Account Executive to join our team. In this fast-paced environment, you’ll have the opportunity to drive advertising revenue across both traditional television and digital platforms, creating tailored solutions that deliver results for clients. If you’re self-driven, ready to learn, and passionate about helping businesses grow, we want you to be a part of our success.
Equal Opportunity Employer/Minorities/Women/Veterans/Disabled.
Your Responsibilities Will Include:
Manage and Grow Accounts: Engage with an active account list and develop new business by identifying opportunities, uncovering client needs, and crafting effective advertising solutions. Develop New Local Business: Proactively seek out and identify growth opportunities within the local market, cultivating relationships with new clients and leveraging market insights to drive business development. We're lucky to be a part of a robust local business community! Full Sales Cycle Ownership: Prospect, cold-call, build proposals, present, close, and follow up to ensure client satisfaction and growth. Client Relationships: Retain and grow business through long-term relationships, offering top-notch customer service and personalized advertising strategies. Collaborative Campaign Development: Work closely with clients and station personnel to create custom multi-media advertising campaigns across TV and digital platforms. Achieve Sales Goals: Consistently exceed monthly, quarterly, and annual revenue targets through diligent account management and strategic growth. Meet Client Needs: Organize meetings to address client goals, media strategies, performance reporting, and creative requirements.Requirements & Skills:
Self-Motivation & Drive: A results-driven, high-energy individual with the ability to thrive in a fast-paced environment. Client-Focused: Proven track record in customer service and identifying opportunities to meet client needs and deliver results. Communication & Presentation Skills: Strong ability to craft and deliver compelling sales presentations. Tech-Savvy: Proficiency in Microsoft Office (Word, PowerPoint, Excel, Outlook) and the ability to adapt to new tools quickly. Team-Oriented: Collaborative attitude and the ability to work effectively within a team-selling environment. Bachelor’s Degree: Preferably in Marketing, Advertising, Mass Communications, or a related field, or equivalent experience. Driver’s License: Valid license with an acceptable driving record.Preferences:
Experience With Digital Campaigns: Hands on experience with SEM, CTV, native advertising, or social media campaigns is a plus. Media Sales Experience: Buy or sell side is a plus.Compensation & Benefits:
Comprehensive Benefits: Medical, dental, vision, life insurance, 401(k), paid vacation, and holidays. Growth Opportunities: Continuous training, mentorship, and career advancement in a dynamic, evolving industry.
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