At MCG, we lead the healthcare community to deliver patient-focused care. We have a mission-driven team of talented physicians and technical experts developing our evidence-based content and innovating our products to accelerate improvements in healthcare. If you are driven to enhance the US healthcare system, MCG is eager to have you join our team. We cultivate a work environment that nurtures personal and professional growth, and this is a thrilling time to become a part of our organization. With dynamic roles that offer meaningful impact, you'll be able to fully realize your potential. Plus, you'll enjoy world-class benefits and the security, stability, and resources of our parent company, Hearst, with over 100 years of experience.

As a Sales Development Representative you will be responsible for identifying and qualifying leads and demonstrating the value of evidence-based care guidelines and software solutions to healthcare organizations. Additionally, you will connect with contacts from our existing prospect account database and marketing-generated leads, collaborate with Sales Executives, Account Managers, and Marketing Representatives, and create sales opportunities. 

You will: 

Drive new business growth by making 30 to 40 calls each day, building and nurturing a robust pipeline of high-potential leads  Prospect into multiple healthcare organizations via lead follow-up, networking, referrals, and cold calling.  Conduct discovery calls to understand the prospect's needs, challenges, and decision-making processes.  Send personalized emails and engage through social media to connect with prospects and qualify them as potential sales opportunities.  Efficiently utilize tools like Conquer for automated dialing and Google for research to enhance outreach efforts and improve contact rates.  Document each task accordingly.  Utilize existing Salesforce database and search engines to find key contacts in targeted accounts.  Qualify all prospect accounts and leads by probing for specific business and solution needs.  Nurture relationships with potential leads not yet ready to buy, ensuring they remain engaged with MCG Health.  Partner with the Manager, Sales Development and the team to formulate prospecting strategy, customize sales scripts, and provide additional training.  Partner with Sales Executives for territory strategy, growth goals, and discovery appointment scheduling.  Make appointments in conjunction with Sales Executives to further sales discussions with leads and prospects.  Achieve or exceed set targets for the number of calls, and SQLs.  Regularly review performance metrics and adjust strategies as needed to meet goals.  Keep strong communication open with the Manager of Sales Development.  Learn and demonstrate a fundamental understanding of the MCG’s solutions and clearly articulate MCG's value story to prospective customers.  Participate in ongoing campaigns to generate new leads and expand the company’s market reach.  Execute pre-tradeshow call-downs to drive traffic to the company’s booth, promote event participation, and generate interest in the company’s offerings.  Conduct post-tradeshow follow-up calls and emails to contacts received during the tradeshow, aiming to convert these into qualified leads and opportunities.  Proactively reach out to prospects using leads generated by Marketing campaigns, including those from downloads, inquiries, and registrations.  Utilize Salesforce to track and manage all interactions with leads, ensuring accurate and up-to-date records.  Maintain an organized and active sales pipeline, regularly updating the status of leads and ensuring timely follow-up on all opportunities.  Stay informed about industry trends, competitors, and product updates to engage prospects effectively.  Participate in ongoing training and development to improve sales skills and product knowledge.  Travel up to 20% of the time to trade shows, Marketing and other MCG-sponsored events/Glue Events. 

What We’re Looking For: 

3 years of experience in outbound business-to-business prospecting sales/proven sales experience required. Prefer experience with selling healthcare solutions.    Experience using CRM tools like Salesforce, HubSpot, or similar platforms required.  Ability to travel up to 20% of the time to trade shows, Marketing department and/or other MCG-sponsored events.  Bachelor’s or Associates degree in Business, Marketing, Communications, or a closely related field preferred.   Experience prospecting in the healthcare or tech industry preferred.   Familiarity with prospecting tools such as LinkedIn, ZoomInfo, Dial Source, or other similar tools.   Highly organized, with the ability to manage leads and follow-ups efficiently.  Strong written communication skills with the ability to deliver clear, concise, and persuasive messages.  Ability to establish trust and connection with prospects through genuine interest and understanding.  Ability to understand and successfully present technical solutions.  Strong team player with the ability to work well with sales, marketing, and other departments to achieve common goals. 

Pay Range: $50,300 – $70,500  

Other compensation: Commission Eligible 

Perks & Benefits: