Sales Force Effectiveness (SFE) Head 

     

Major Tasks

 

1. Develop and implement SFE strategies to enhance the productivity and efficiency of the sales team

2. Design and implement the Sales Strategy in collaboration with the Leadership Team, aligned with business objectives

 Identify growth opportunities through market analysis and competitor benchmarking. Drive initiatives for territory design, resource allocation, and channel strategy optimization.

3. Sales Insights and Analytics

      • Lead the collection and analysis of sales data to derive actionable insights.

      • Develop dashboards and reports to track sales KPIs, including revenue growth, productivity, and customer acquisition metrics.

      • Monitor sales performance trends to recommend course corrections as needed.

4. Sales Process and Efficiency Optimization • Streamline sales processes to eliminate inefficiencies and enhance productivity.

      • Oversee applicable sales system optimization to ensure accurate data capture and actionable reporting.

      • Design and Implement tools and systems that support territory planning, lead prioritization, and customer segmentation.

5. Sales Force Capability Development • Assess skills gaps and develop targeted training programs to enhance sales team competencies.

     • Partner with HR & external vendors to deliver coaching and selling skills development programs.

      • Implement best practices and methodologies to enhance efficiency.

6. Sales Performance Management

      • Develop frameworks for objective and fair sales team performance evaluation.

      • Collaborate with Channel Head to set realistic yet ambitious goals for individual team members.

      • Recommend corrective actions, improvement plans, or talent redeployment as necessary.

7. Design and Manage Sales Incentive Programs that align with business goals and motivate the sales force.

      • Establish and maintain recognition and reward programs to drive motivation and performance.

      • Conduct regular reviews of incentive structures to ensure fairness, competitiveness, and cost-effectiveness.

      • Leverage sales data and performance analytics to adjust incentive plans dynamically, ensuring they remain impactful and relevant.

      • Partner with Finance and HR teams to implement and communicate incentive schemes transparently, ensuring understanding and buy-in from the sales force.

8. GT Channel Customer Marketing Management

      • Develop and execute trade marketing strategies, channel-specific promotions, merchandising plans and customer engagement activities to maximize sales performance in General Trade (GT).

     • Support in-store execution to ensure brand visibility and compliance with promotional standards.

     • Collaborate with sales teams and key customers to drive category growth and enhance retailer partnerships.

      • Monitor and evaluate the effectiveness of trade programs, providing insights for continuous improvement.

9. Cross-Functional Collaboration • Work closely with Marketing, Finance BP, and Supply Chain teams to align sales initiatives with organizational priorities.

      • Support demand forecasting and inventory planning with accurate sales projections.

      • Provide insights for product development and pricing strategies based on market and sales data.

10. Governance and Compliance 

      • Ensure adherence of Bayer Corporate Compliance & governance policies, ethical practices, regulatory requirements, and all sales executions to comply with safety, local laws and industry code of conduct.

 

Skills & Qualifications:

 

 Bachelor’s degree in Business, Economics, Marketing, or a related field (MBA preferred). Minimum 8-10 years of experience in SFE, sales strategy, analytics, trade marketing, or operations roles within FMCG, Consumer Health, or related industries.Proven track record in managing sales incentive programs and trade marketing initiatives.Advanced skills in data analytics, CRM systems, and sales tools (e.g., Salesforce, Power BI).Strong customer focus and interpersonal skills. Good business acumen and insights.Strong sense of achievement, sense of urgency to get things done with result driven attitude.Proven leadership, problem-solving skills; and strong ability to work in a team environment.Good command of English. 

 

  Application Period:February 4, 2025Reference Code:838304   Division:Consumer Health  Location:Indonesia : DKI Jakarta Jakarta : Cibubur Jakarta || Indonesia : Banten : Cilegon || Indonesia : Banten : Tangerang || Indonesia : Central Java : Klaten || Indonesia : Central Java : Semarang || Indonesia : DKI Jakarta Jakarta : Jakarta || Indonesia : East Java : Mojokerto || Indonesia : East Java : Surabaya || Indonesia : North Sulawesi : Gorontalo || Indonesia : North Sulawesi : Manado || Indonesia : North Sumatera : Medan || Indonesia : Riau Islands : Pekanbaru || Indonesia : South Kalimantan : Banjarbaru || Indonesia : South Sumatera : Palembang || Indonesia : Special Region of Yogyakarta : Yogyakarta || Indonesia : West Java : Bandung || Indonesia : West Java : Cianjur || Indonesia : West Java : Cimanggis || Indonesia : West Java : Cirebon || Indonesia : West Java : Depok || Indonesia : West Java : Sukabumi || Indonesia : West Kalimantan : Pontianak || Indonesia : West Sumatera : Alahan Panjang || Indonesia : West Sumatera : Padang || Indonesia : postingState_Bandar_Lampung : Bandar Lampung   Functional Area:Marketing  Position Grade:VS 1.2   Employment Type:Regular Work Time:Standard Business Hours   Contact Us AddressTelephoneE-Mail  ronwilfred.lee@bayer.com