Sales Force Incentive Director, Europe
Glaxosmithkline
Site Name: UK – London – New Oxford Street, GSK Tres Cantos, Madrid Posted Date: Jan 6 2025 Sales Force Incentive Director, Europe GSK has bold commercial ambitions for the future. By 2031, we aim to deliver £38 billion in annual sales – building from existing strong performance momentum which will significantly increase the positive impact we can have on the health of billions of patients around the world. Our Ahead Together strategy means intervening early to prevent and change the course of disease, helping to protect people and support healthcare systems. Our portfolio is made up of vaccines, specialty medicines and general medicines. These are the three different types of products we create to prevent and treat disease, many with the potential to be first-or best-in-class. The Sales Force Incentive (SFI) Director, Europe is a newly established strategic role designed to enhance our organizational capability to strengthen SFI as a strategic performance driver to reach better business results and improving motivation within our sales teams. As a Subject Matter Expert in Sales Force Incentives, the job holder will be responsible for supporting and challenging European businesses to implement simple, fair, and motivating sales incentive schemes. The role encompasses all Sales and Key Account Management (KAM) organizations across European markets, covering the Oncology, Specialty, Vaccines, and General Medicines Therapy Areas, impacting over 3,500 sales employees. The ultimate vision for this role is to cultivate a high-performing, competitive sales organization in Europe that consistently delivers top-quartile customer engagement. Key Responsibilities include, but are not limited to: Gain a deep understanding of business priorities and strategies in key markets and for priority brands. This will enable you to support and challenge local SFI teams to develop ambitious sales incentive plans that align with brand strategy and core SFI principles (Simple, Fair, Incentivizing). Support key product launches across Europe by partnering with key LOC-Brand combinations and proposing effective SFI plan designs with the help of Axtria, with a special focus on launches in Specialty/Oncology therapy areas. Proactively seek optimization opportunities for Europe’s SFI plans and practices using data analysis and external benchmarks to maximize impact. Serve as a strategic thinking partner and advisor for the LOC Leadership Teams, ensuring they have the right capability and capacity to optimize SFI locally. Operationally lead and coordinate both the yearly SFI plan submissions and any ad-hoc changes, special requests, or Special Incentive Plans from all markets in Europe before sending these for approval to the Head of Europe. Be accountable for the rollout of globally or regionally developed SFI policies and guidelines, providing ongoing consultancy to local SFI teams. Ensure SFI approvals at GLT-1 level align with key SFI principles, policies, and standards. Coordinate and report key SFI governance, risk, and management monitoring activities to the European RMCB (Risk Management & Compliance Board). Support markets in embedding Salesforce understanding of SFI Scheme design, target setting methodology, and Sales Performance Zone platform through field engagement activities such as training programs and SFI drop-in sessions. Manage the relationship with Axtria, a third-party organization, to evolve SFI scheme design, negotiate consultancy support, and ensure seamless coordination of operational activities and processes between Axtria and the markets. Share best practices in SFI across the European LOCs and continuously seek best practices from other regions and external sources. Effectively work with the markets through 1:1 call, EU network calls, Masterclasses for new SFI Leads, etc. Build trusting business relationships in a matrix organization to influence across a broad range of stakeholders. Why you? Basic Qualifications: We are looking for professionals with these required skills to achieve our goals: Educated to bachelor’s degree (equivalent level) or other relevant qualifications. Considerable experience with sales force incentive schemes in a pharmaceutical or other regulated industry. Proven experience in Sales, preferably both in representative and first-line sales leader position. Ability to drive high personal impact in a matrix organization supported by the ability to navigate smoothly and influence across a broad range of stakeholders, geographies, and cultures. Proficient in data analysis and insight generation, with a proven ability to propose corrective actions based on factual data. Excellent written and oral communications skills – English proficiency. Strong project management skills and ability to meet key deadlines. A result and people-oriented individual, with creativity and an open-minded approach, who like to challenge the status quo and the usual way things are done. Preferred Skills & Qualifications: If you have the following characteristics, it would be a plus: Advanced degree such as a MSc in a relevant field. Experience in designing/implementing impactful sales force incentive schemes in the Specialty/Oncology therapy areas is strongly preferred. Ability to prioritize own workload and work autonomously and within a matrixed team environment. Continuous improvement mindset, demonstrable experience of a problem-solving mindset and attention to detail. Experience in above country, regional roles is an advantage. Experience in managing relationships with third-party suppliers with impact is an advantage. Ability to influence and drive change. Closing Date for Applications: 21st January 2025 (EOD) Please take a copy of the Job Description, as this will not be available post closure of the advert. When applying for this role, please use the ‘cover letter’ of the online application or your CV to describe how you meet the competencies for this role, as outlined in the job requirements above. The information that you have provided in your cover letter and CV will be used to assess your application. Why GSK? Uniting science, technology and talent to get ahead of disease together. GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology). Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together. As an Equal Opportunity Employer, we are open to all talent. In the US, we also adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class*(*US only). We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. 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