Position Title: Sales Performance Manager (P4)

Company Summary

Crown Castle is the nation’s largest provider of shared communications infrastructure: towers, small cells and fiber. It all works together to meet unprecedented demand—connecting people and communities and transforming the way we do business. Whenever you make a call, track a workout or stream music and videos, we’re the ones providing the communications infrastructure that makes it all possible. From 5G and the internet of things to drones, autonomous vehicles and AR/VR, we enable the technologies that help people stay safe, connected and ready for the future.   Crown Castle is publicly traded on the New York Stock Exchange (CCI), is part of the S&P 500 and is one of the largest Real Estate Investment Trusts in the US.      

We offer a total benefits package and professional growth development for teammates in any stage of their career. Along with caring for our teammates, we’re an active member in the communities where we live, work and do business. We have a responsibility to give back, which we do through our Connected by Good program. Giving back allows us to improve public spaces where people connect, promote public safety and advance access to education and technology.

Role
As a vital member of the Sales Operations team, you will play a key role in accelerating sales productivity and driving measurable revenue growth. This position focuses on delivering targeted sales enablement and development programs aligned with Crown Castle’s commercial strategy.

Responsibilities

Develop and execute data-driven sales enablement strategies, including onboarding, seller development, and manager training, to accelerate ramp time and improve revenue productivity. Collaborate across revenue support functions and sales leadership to optimize sales processes, enablement tools, and value-based training programs. Design and deliver visually compelling presentations and materials to communicate critical insights and drive teammate engagement. Implement and manage enablement programs that improve adoption of sales processes, tools, and behaviors aligned with customer and business objectives. Continuously analyze sales performance metrics to identify trends, address gaps, and inform the creation of targeted improvement initiatives. Maintain a comprehensive enablement roadmap to support evolving business priorities and growth initiatives. Facilitate cross-functional enablement efforts, collaborating with teams like Sales Engineering, Marketing, and Product to ensure consistent messaging and alignment across sales channels. Drive adoption and change management for evolving sales technology and tools, ensuring seamless integration into the sales process. Build and sustain strong relationships with sales managers and sellers to foster a culture of continuous coaching, learning, and improvement.

Expectations

Apply economic and strategic thinking to inform salesforce optimization and investment decisions. Demonstrate expertise in designing and executing sales enablement programs that directly impact key performance indicators, such as win rates, pipeline growth, and average revenue per unit (ARPU). Exhibit proficiency in sales operations concepts, including coverage models, sales segmentation, and compensation plan design. Effectively balance short-term revenue priorities with long-term enablement initiatives, ensuring alignment with Commercial strategy. Deliver disciplined project management of complex initiatives involving multiple stakeholders and competing priorities. Actively measure the impact of enablement programs to refine and improve future efforts. Align with Crown Castle’s B3 values, demonstrating integrity, collaboration, and a commitment to results.

Education/Certifications

Bachelor’s degree or equivalent work experience required; MBA or equivalent advanced degree preferred. Financial acumen and ability to analyze data to design programs that deliver measurable revenue outcomes are essential.

Experience/Minimum Requirements

6+ years of experience in sales enablement, training, or related roles, with a focus on measuring revenue growth and performance improvement. Proven ability to design and implement tailored enablement programs, onboarding, and coaching initiatives. Experience in creating high-quality visual communication materials that simplify complex concepts. Knowledge of telecommunications, shared communications infrastructure, or related industries preferred.

Organizational Relationship

Reports to: Director, Sales Operations

Key Stakeholders: Commercial leadership, sales teams, and all revenue support teams.

Working Conditions: This role falls into our hybrid work model working in the office Tuesdays, Wednesdays, and Thursdays.  On Mondays and Fridays, teammates on the hybrid schedule will have the option to work from the office or home. Travel may be required for collaboration and delivery of enablement initiatives.