Responsible for achieving sales targets and to keep management informed of problems and opportunities as well as area requirements of their areas. Establish priorities and completion duty of sales expansion and projects. Ensures that immediate actions are executed if there are customers complaints. Able to develop and recommend strategies to meet present and future requirements in his/her area of responsibility. Make recommendations on each matter pertaining to product quality, saleability, and non saleability . Monitors competitive activities and suggest counter measures.