Shenzhen, China, None, USA
75 days ago
SEA Head of Marketing
Strategy Development: Develop and implement marketing strategies aligned with business objectives. Conduct market research and analysis to identify trends, opportunities, and challenges, and develop marketing plans accordingly.Brand Management: Establish and enhance the company's brand image and reputation. Ensure consistent brand messaging across all marketing channels and touchpoints.Team Leadership: Lead a team of marketing professionals, providing guidance, performance feedback, and career development opportunities. Foster a collaborative and high-performing team culture.Campaign Management: Plan, execute, and measure the effectiveness of marketing campaigns, including digital marketing, social media, events, and traditional advertising. Optimize campaigns based on data-driven insights to maximize ROI.Partnerships and Collaborations: Identify and build strategic partnerships with relevant organizations, influencers, and media to expand brand reach and awareness.Budget Management: Manage the marketing budget, ensuring efficient allocation of resources and cost control. Provide regular budget updates and performance reports.Customer Insights and Analytics: Collect and analyze customer data and market insights to drive marketing decisions and improve customer experience. Utilize data analytics to measure the effectiveness of marketing initiatives and recommend improvements.


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