Senior Business Analyst, North America Brand Online - Estée Lauder, Bobbi Brown, Lab Series
The Estee Lauder Companies
**The Estée Lauder Companies Inc.** is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.
**Description**
**Reports to** : Executive Director, Estée Lauder North America Online
The Sr Online Business Analyst supports the brand teams in the online cluster they are assigned. Responsible for collaborating across the branded team, this role is responsible for business analysis, reporting, and delivering actionable insights derived from data to help drive informed decision-making.
**Responsibilities** :
· Analyze key business metrics and performance indicators, including sales, conversion rates, customer behavior, and inventory performance.
· Prepare regular reports on business performance, trends, and forecasts for North American and global stakeholders.
· Partner with data science and engineering teams to ensure clean, actionable data is available for analysis.
· Monitor and analyze e-commerce KPIs to provide actionable insights for business optimization.
· Collect, analyze, and interpret large datasets to develop insights that guide decision-making processes.
· Translate complex data into understandable and actionable recommendations to drive sales and operational improvements.
· Work closely with branded teams, acting as a liaison to support business needs and aligning local strategies with global objectives.
· Offer business insights and recommendations tailored to the needs of specific brands, based on a thorough understanding of trends and consumer behavior.
· Leverage brand strategy to assess business performance, identifying areas of improvement for ecommerce teams.
· Work with Catalyst team and marketing teams to track media and marketing analytics across paid, owned, and earned channels to assess campaign effectiveness and optimize ROAS.
· Monitor SEO performance, site engagement, and content effectiveness to optimize product pages and drive organic growth.
· Support personalization and loyalty strategies by analyzing customer behavior and engagement trends.
· Develop tailored action plans aimed at driving ecommerce sales, improving customer engagement, and optimizing product assortment and pricing strategies.
· Identify gaps or opportunities and collaborate with cross-functional teams to implement solutions.
· Continuously evaluate the effectiveness of sales strategies, promotions, and campaigns.
· Provide feedback on product performance and help prioritize features or initiatives to support the ecommerce growth objectives.
· Identify potential roadblocks and develop plans to overcome them to enhance regional business outcomes.
**Qualifications** :
· Bachelor’s degree in Business, Economics, Data Science or a related field
· 3+ years of experience in business analysis, data analytics, or ecommerce, preferably in a global, cross-functional environment.
· Experience working in an ecommerce, retail, or digital environment is strongly preferred.
· Strong knowledge of business intelligence tools (e.g., Tableau, Power BI, Google Analytics) and SQL or other data analysis tools.
· Excellent analytical, problem-solving, and communication skills.
· Ability to translate complex data into clear, actionable business insights.
· Strong proficiency in Excel, data visualization, and reporting tools.
**Pay Range:**
The anticipated base salary range for this position is **$73,150.00** **to** **$109,200.00** **.** Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results.
In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company
**Equal Opportunity Employer**
It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.
**Michigan Applicants:** Persons with disabilities needing accommodations for employment must notify the company in writing of the need for an accommodation within 182 days after the date the person with a disability knew or reasonably should have known that an accommodation was needed.
**Philadelphia Applicants:** Philadelphia's Fair Chance Hiring Law (https://www.phila.gov/media/20240326142036/V6-Fireball-Handout-fairchance-E-S.pdf)
**Rhode Island Applicants:** The company is subject to chapters 29-38 of title 28 of the general laws of Rhode Island and is therefore covered by the state's workers' compensation law.
Equal Opportunity Employer
It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.
Confirm your E-mail: Send Email
All Jobs from The Estee Lauder Companies