Thank you for your interest in joining our team! QVC Group, Inc. is a Fortune 500 company with 6 leading retail brands QVC, HSN, Ballard Designs, Frontage, Garnet Hill and Grandin Road. We are a live social company that redefines the shopping experience through video-driven commerce on every screen from smartphones and tablets to laptops and TVs.

QVC Group has long been a leader in live, video shopping. With our unique set of assets and a well established social shopping presence, we are ready for growth on the major social platforms, including TikTok, Facebook, Instagram, and YouTube. The Social Selling team operates like a startup within QVC Group, moving quickly to grow sales by producing engaging social shopping content while embracing a data-driven, test and learn approach.

The Opportunity

The Sr Commercialization Strategist propels total sales and viewer growth by developing content strategies, curating and optimizing merchandise within content (show builds and VOD assets) while collaborating with teams such as Producers, Buyers, Programming, and Marketing. You will focus on creating compelling assortments aligned with inventory levels, pricing, and promotional opportunities, using data insights and current planning systems to track performance metrics and refine strategies. The Strategist contributes in shaping content to grow revenue and engagement while maintaining accuracy and

attention to detail. Ownership and strategic decision-making are important enablers to a successful work product. Additionally, the Strategist supports enterprise goals by representing the team in meetings and innovates to improve trends and results.

What You Will Do

Lead the commercialization of specific content projects by building an end-to-end vision that encompasses data analysis, content Return on investment assessment, strategic planning, merchandise briefs, and process optimization.Develop a merchandise-driven content strategy designed to grow audience engagement and increase revenue, balancing sales-driven and entertainment-focused content. This strategy will consider inventory availability, productivity, trends, external opportunities, and promotional activities.Manage timelines and releases for all item-specific content to ensure agreement on broader strategic goals and operational efficiencyIncrease content optimization by leading efforts in content brainstorming, product selection, procurement, and visual merchandising strategies.Develop and test hypotheses for product placement and methodologies to create a scalable, repeatable strategy for content-product integration.Establish content and product planning strategies to increase content and product mix, ensuring every product aligns with the associated content for maximum engagement.Assess strategy performance by analyzing KPIs, adjusting tactics to maximize results and ensure continuous improvement.Collaborate with the Data & Analytics team to develop comprehensive tools and dashboards that provide the commercial team with real-time insights for tracking KPIs and refining strategies

What You Bring

You have 5 years of experience with corporate retail exposure along with a background in strategic brand management or planning roles (content or merchandising) and driving commercial outcomes.You have displayed ownership and program management skills to influence team toYou have experience implementing the vision. Experience creating growth strategies and reacting to data to build a sustainable ecosystem.You hold a Bachelor's degree in Business, Marketing, Finance, or a related field. MBA Preferred.

#4-6dayspermonthinoffice #hybrid #LI-KC1

If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on. If you want to grow professionally and learn every day, you’ll thrive with us. If you appreciate a company committed to inclusion and belonging for all, you’ll be amazed at what’s available for our team members. We offer a comprehensive Total Rewards package including competitive compensation, health care benefits starting on day 1, 401(k), paid time off, tuition reimbursement, employee assistance program, parental leave, paid volunteer hours, company discounts and much more. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers! 

For QVC Group, our commitment to inclusion and belonging for all is deeply rooted in Our Principles. They call on us to Drive Progress, Act With Empathy, Be Brave, Embrace the Future, and Do What’s Right so that everyone can thrive. We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at workwithus@qvcgrp.com for assistance. 

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