An overview of this role

Are you passionate about empowering developers and shaping the future of technology? GitLab is seeking a dynamic and experienced Developer Advocate to join our growing Developer Relations team. As a Developer Advocate at GitLab, you'll be at the heart of our mission to build authentic connections with the developer community with a particular focus on growing awareness and excitement for GitLab in India. You'll help us directly engage developers – supporting developers with technical content that helps them solve real problems, engaging with developers through meaningful conversations, and creating value for developers by improving their GitLab experience.

You work will primarily fall within the "Three Cs" our team focuses on: 

Content: creating compelling technical content (blogs, demos, videos, tutorials) Customer and community engagement: engaging with customers and community members through forums and events Consulting: consulting cross-functionally to ensure the developer voice shapes GitLab's direction

This is an opportunity to make a significant impact on GitLab's developer community strategy while working with DevSecOps technologies, AI-powered development tools, and one of the world's largest DevOps platforms. You'll help us grow our developer mindshare through technical excellence and authentic community relationships.

What You’ll Do   Develop Content Strategy: Develop and execute strategies to engage developers through technical content, including blog posts, tutorials, sample code, videos, whitepapers, and documentation, to help developers understand and successfully utilize our platforms.  Engage and Educate: Connect with developer communities online (forums, social media, Q&A sites) and offline (meetups, conferences, hackathons). Deliver compelling presentations, workshops, and demos to showcase the power and potential of GitLab. Lead Technical Demonstrations: Represent GitLab at customer and analyst engagements including conferences, executive meetings, and community meetups. Provide technical guidance and own demonstrations for major events, analyst reports, and product launches. Champion Developer Needs: Act as the voice of the developer within GitLab. Gather feedback, identify pain points, and advocate for improvements to our products, documentation, and developer experience. Lead Strategic Initiatives: Lead initiatives in collaboration with internal teams (Product, Engineering, Marketing, Sales) and key strategic partners (AWS, Google) to influence product direction, develop go-to-market strategies, and define our approach to developer engagement. What You’ll Bring  Must understand the software development lifecycle, preferably in large enterprise environments, with demonstrated understanding of modern development workflows including AI assisted development.  Experience with security and/or AI tools and understanding of the problems they help users solve.   5+ years experience creating technical content including talks, demos, workshops, webinars, videos, and written materials. Please provide a recent example of your work.  Outstanding written and verbal communication skills with the ability to translate complex technical concepts into clear, intuitive explanations Capable of coordinating across many teams and performing in a fast-moving environment. Experience working autonomously and guiding strategy decisions. Comfortable presenting to technical audiences and ability to travel up to 25% of the time for events and community engagement in India and internationally.  You share our values of collaboration, results, efficiency, diversity & inclusion, iteration, and transparency, and have the ability to use GitLab effectively

Some examples of our projects:

Developer Advocacy Handbook Developer Advocacy Content Library youtube.com/gitlab  about.gitlab.com/blog  About the team

The Developer Advocacy team supports and grows GitLab's user community by enabling and engaging with GitLab community members through deep technical content, targeted programs, and events. We're part of the broader Developer Relations team and focus on areas aligning with GitLab's strategic interests including DevSecOps, enterprise-scale software delivery challenges, and AI-powered development workflows.

Our team operates globally with members specializing in different focus areas including Core DevOps, Security, and AI. We work in public by default, maintaining projects that showcase GitLab use cases, provide technical demonstrations, and actively support our customers, community, and teammates. Our team collaborates most closely with Marketing, Product, Engineering, and Sales.

Remote-Global