Senior Director Global Market Sales BBIO Group (BioPharma, CleanTech and Applied Markets) (f/m/d) Job Locations DE-BW-Ettlingen Posted Date 18 hours ago(3/7/2025 9:20 AM) Req. # 2025-17728 Position Type Employee Overview
Bruker is a leading global manufacturer of analytical measurement systems for the life and material sciences. For more than 60 years, Bruker's high-performance scientific instruments and analytical and diagnostic solutions have empowered scientists to study living things and substances at the molecular, cellular and microscopic levels. Working closely with its customers, Bruker drives innovation, productivity and customer success in molecular research in life sciences, pharmaceutical applications, microscopy, nano-analysis and industrial applications.
Today, more than 9.700 employees in over 100 locations on all continents are working on solutions to these challenges. Bruker continues to expand its extensive product and solution offerings, its broad installed base and its reputation with customers. As one of the world's leading analytical instrument companies, Bruker continues to strive to fully meet the needs of its customers and to continue to develop state-of-the-art technologies and innovative solutions for today's analytical challenges.
Please visit www.bruker.com.
We are looking for a Senior Director Global Market Sales BBIO Group - BioPharma, CleanTech and Applied Markets (f/m/d) for our location in Ettlingen.
Responsibilities
Overall accountability:
defining a strategic sales plan to successfully grow Bruker business in these specific markets and achieve the business goals defined in the BBIO strategic business plan (5Y). delivering defined sales targets (on a quarterly basis and as per annual business plan) in the BioPharma, CleanTech and Applied Markets, for market sales teams and inside sales teams on a global and regional level. structuring an efficient and agile sales organization and enable it to serve the various customer groups in the markets in an optimal way. Also driving proper integration of this group within the overall BBIO commercial organization, ensuring synchronized work and transparency in both strategic and operational aspects. Managing and growing BBIO’s indirect sales i.e. business done via indirect channels such as distributors/TPA/agents via a dedicated sales team. Managing and growing BBIO’s inside sales for both inbound and outbound lead management,lead journey process, as well as consumables, software and accessory sales via dedicated campaigns. driving sales performance within his groups based on well-defined KPI’s such as quota achievements, average discount levels, customer facing time, forecast accuracy and others.
Planning:
Responsible for establishing annual market sales plan to meet BBIO global business objectives in the assigned markets, through the effective deployment of a global field force consisting of direct sales teams, indirect sales (=sales via distributors) and inside sales. Create and implement customized and focused sales strategies for each concerned market Develop sales strategies to enter potential new markets and develop new key accounts Participate in strategy planning and deployment of the BBIO business Support sales and operations forecast with product line sales projections/ collaboration with market management and operations team to develop accurate demand plan Updates and modifications to plans to meet evolving market conditions and emerging opportunities along agile management methods Oversight and management of annual market sales budget and Inside Sales Budget Ensure preparation of annual strategic action plans for selected strategic key accounts Regularly evaluate market conditions and recommend policy changes to encourage maximum sales activity Align market sale’s organizational structure with future BBIO growth initiatives Ensure Inside sales generates new leads and qualifies inbound leads. This involves identifying potential customers, initiating engagement, and nurturing these leads to determine their interest and purchasing ability. They then distribute qualified leads to the appropriate sales representatives for further follow-up Develop and maintain strong relationships with clients. Provide support, information, and guidance to customers, ensuring their needs are met and fostering trust and loyalty. This includes understanding customer needs, presenting and selling products or services, and handling customer complaints and issues in a timely and professional manner
Management:
Prepare on a yearly basis the sales incentive plans and sales quotas for market sales in alignment with regional sales and inside sales in the assigned markets Collaborate with the various team leaders of sales (regional sales), market management, Service, MarCom team of Bruker Corporation Oversee the recruiting and professional development of all members of the sales and marketing teams to ensure skills and abilities are aligned with present and future needs Establish and track KPIs regarding sales and process performance Develop a strong team with outstanding competence level and a culture of performance Manage inside sales and indirect sales functions to ensure proper coverage on a full BBIO level and productive interfacing with regional sales. Ensure market sales teams operate in complete adequation with the legal and compliance policies of BBIO Build an energetic and positive work atmosphere and act as a leader within the company
Execution:
Deliver on quarterly and annual sales objectives Meet or exceed all NOB, revenue, and profitability goals in the concerned markets Oversee all sales activities for market sales including sales process, forecasting, funnel management. Providing accurate monthly and quarterly forecast for each market and monitoring monthly sales achievement Successful collaboration with various internal departments and functions to achieve sales objectives. Regular travel to customer locations and trade events (greater than 35% travel) Assign tasks, sets priorities and regularly assess performance of market sales team members. Qualifications Master’s degree in Business Administration or Sales.9-12 years of work experience, with 6-8 years in leadership roles.Proven international experience in leading sales teams and managing diverse cultures.Successful track record in the Research/Analytical Instrument field and publicly traded companies.In-depth understanding of capital equipment sales and distributor management.Proficiency in Salesforce.com and MS Office tools.Excellent English language skills (min. C1 Level); German is a plus.Strong analytical, organizational, and communication skills.Ability to manage conflict, provide constructive feedback, and adapt to new situations.High level of autonomy, assertiveness, and a proactive attitude. Options Apply for this job onlineApplyShareTell a friend about this jobRefer Sorry the Share function is not working properly at this moment. Please refresh the page and try again later. Share on your newsfeed Application FAQs
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