Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.
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Job DescriptionAs the Senior Director Head of Creative Strategy, you are the custodian of the brand creative strategy for Visa GCC and its partners. You will work with the Head of Brand and Head of Marketing Services to develop and oversee creative and campaign. You guide your team and a network of external vendors and partners through developing solutions and concepts that connect the global power of Visa and the business needs of our clients. You are seen as a go-to expert in your field of specialization to deliver transformative ideas, high impact pitches. You lead and deliver complex, high-impact campaigns and projects for Visa, our clients and partners.
Specific Responsibilities
Lead visual and messaging strategies, conduct comprehensive communications analysis and competitor research, and develop original campaign angles based on data to drive campaign performanceProvide domain expertise and consulting on client's/partner’s strategy in the areas of sales, marketing and/or product development, and translate data into answers to business questions and/or insights to facilitate business decision-making with cross-organizational impact.Provide steer and guidance that uplevels ideation, creative production and creative aesthetic across organizationsDrive the outsource strategy for creative development, sourcing vendors, scaling, tracking, and holding vendors accountable to quality outcomesEmpower your team to maintain sustainable project milestones, proactive risk assessment, and schedules that consider deadline, quality, and positive team healthPartner and collaborate with multiple executive stakeholders including internal teams and external agency partners to launch successful communications campaigns that build reputation equity and drive business resultsOversee campaign work across major communications investments, leading creative excellence across all media, and driving creative innovationLeverage data, metrics, and research to create dynamic creative strategies and programmingEnsure all Creative disciplines work together to create a cohesive user experience while meeting business objectivesCreate scalable systems that increase eRiciency and wide program support and continuously improve the Creative team's operational processes and measure impactThis is a hybrid position. Expectation of days in office will be confirmed by your hiring manager
Qualifications14+ years of experience with a Bachelor’s Degree or 12 years of experience
with an Advanced Degree (e.g. Masters, MBA)
Preferred Qualifications
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.