We’re not just a company; we’re a global force. Fiercely committed to ensuring that everyone, everywhere, can live their lives digitally safe. Our family of brands – Norton, Avast, LifeLock, Avira, AVG, ReputationDefender and CCleaner – unite the brightest minds, the sharpest tech, and the most diverse thinking to protect over 500 million people. And we’ve built an inclusive workplace, where your well-being is a priority because true success comes from a place of balance and authenticity. When you're thriving, you’re unstoppable. So, bring us your bold ideas and passion that refuses to quit. The digital world isn’t some distant reality – it's the world we live in, and we’re ready for it. If you’re ready to push boundaries and be part of something bigger, join #TeamGen.

How We Work? 

Our hybrid work style (2-3 days in the office) gives us the face-to-face time to have creative conversations, meaningful meetings, make quick decisions and build relationships. And it’s flexible enough to give you the space to do your best work. 

Mission and Goals

The CSM Monetization Team is part of the Gen’s CSM Family and is made up of great, engaged, and versatile Marketing Managers. Our goal is to understand the needs of our customers and provide them with the best-in-class experience and protection. We are responsible for Retention Monetization of Customers likely to churn and are excited about testing new opportunities on our communication platforms. The ideal candidate will have a proven track record of achieving results via planning, executing, and optimizing retention campaigns to maximize CLV.

This person derives satisfaction from goal achievement and continuous improvements. You are creative, results driven and have a strong “make it happen” attitude.

Objectives  

Work as part of the Gen CSM team to develop, optimize and drive execution of customer experiences designed to maximize retention

Deliver against projects with both a bookings and units target

Manage CRM projects and campaigns, including new content, new offers for recurring and seasonal campaigns

Develop creative briefs based on objective, target audience, product positioning and strategy; occasional copywriting

Identify unmet customer needs and craft offers and solutions to fulfil that need in service of minimizing the likelihood of customer churn through delivering value and a positive customer experience

Partner with the Head of CSM Monetization to successfully establish and execute specific CSM initiatives and programs

Deliver performance reports for updating and advising the business

Competencies  

Candidates will feel comfortable dealing with data and calculations

Familiarity with market and drivers of consumer behavior (demographics, psychographics, online attitudes, etc.)

E-Commerce background with familiarity of the principles of conversion rate optimization, design, multivariate or A/B testing, use of dashboards to analyze data strongly preferred

Strong organizational skills and attention to detail

Excellent presentation and communication skills

Advanced Excel abilities required

Strong consumer empathy and customer experience advocate

Digital marketing experience with consumer customer lifecycle preferred

Experience with consumer subscription business preferred

Degree in a relevant subject matter

Background in licensed ecommerce industry, (SAAS)

3+ years digital/marketing/CSM experience Strong, in-depth understanding of CSM tools and technologies

Excel and general digital application and information analyze competencies

What We Can Offer
 

Annual bonus scheme

Unlimited PTO (paid time off), flexible working hours & home office.

The chance to join a major global tech company listed on the S&P 500.

Opportunity to learn and work with the best in the Digital Security industry

Cafeteria points are provided by Benefit Plus (meal plan, pension insurance, travel, free time activities, multisport card, and much more).

Tuition reimbursement for job-related courses

Learning & Development plan.

Sustainable home improvement bonus

Mac/Windows laptop and more

​#LI-IK1

Gen is proud to be an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive and accessible environment for all employees. All employment decisions are based on merit, experience, and business needs, without regard to race, color, national origin, age, religion, sex, pregnancy (including childbirth or related medical conditions), genetic information, disability (physical or mental), medical condition, marital status, sexual orientation, gender identity or gender expression, military or veteran status, or any other consideration made unlawful by federal, state, or local law. Gen strictly prohibits unlawful discrimination based on such protected characteristics and seeks to recruit the most talented candidates from diverse cultures and backgrounds. 

We also consider employment-qualified individuals with arrest and conviction records. In addition, we will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Learn more about pay transparency. 

Gen complies with all anti-discrimination laws. 

To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.