As a global marketing experience company, Quad’s goal is to help our clients win every day. We use our data-driven integrated marketing and manufacturing platform to streamline solutions for our clients, reduce friction and enhance their marketing spend effectiveness. We’ve built a rich legacy by believing in our people, allowing them to act like owners and to take charge of their own success. Whether an operator, sales rep, a graphic artist or a clinician, we’re all driven to perform at our best— for ourselves and our clients. At our core, we’re a company that believes we can always create a better way.

The Senior Copywriter is responsible for creating and editing exceptional promotional and product copy for various departments and projects, working with one of our large outdoor and sporting goods retailers. Creates copy for web, print ads, emails, digital ads, catalogs, and more. This role creates SOPs and follows the client’s in-house copy and creative style guides. This position writes informative and descriptive SEO-enhanced copy for product detail pages, search-engine targeted pages, and other special projects on the client’s website. Copywriter also writes engaging product copy, headlines, and other descriptive copy for use in the client’s catalogs and other publications.

KEY RESPONSIBILITIES

Collaborate with client to create inspirational, strategic copy and content for various assets and properties that inspire action and promote the clients’ brandDevelop on-brand copy that engages firearms, hunting, and shooting enthusiasts across multiple channelsEnsure all verbiage communicates client’s brands and key messagingEnsure all marketing pieces adhere to clients' guidelines and standardsBuild knowledge and understand users/audiences (firearms, hunting, and shooting enthusiasts), their interests, and the firearms industry to be able to provide insights and strategiesCraft relevant and brand-appropriate promotional and product copyMaintain consistently high-quality standardsParticipate in client strategy, planning and concept presentation meetings as requiredAll other duties as assigned

JOB REQUIREMENTS

Appropriate education and/or experience may be substituted on an equivalent basis

Education: Bachelor’s degree in marketing, communication, English or the equivalent

Experience: 5+ years of experience concepting and writing for a wide variety of media

Knowledge, Skills & Abilities:

Strong grammar, spelling, and punctuation skillsEditing skillsStrong knowledge of firearms and verbiage strongly preferredAble to work collaboratively with other writers, merchants, and designersStrong print background with understanding of new media/technology trends and toolsStrong organizational and time-management skills to successfully juggle and deliver multiple projects andproactively communicate status and issuesSelf-starter with ability to self-directFamiliar with Microsoft Office SuiteRequired to provide portfolio that demonstrates creative firearms-focused marketing copy acrosschannels
We offer excellent benefits to eligible employees, including 401(k), holidays, vacations and more.
Quad is proud to be an equal opportunity employer and values diversity. We are committed to creating a place of belonging — a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Quad does not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Quad also prohibits harassment of applicants and employees based on any of these protected categories.
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