PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION

Develop industry leading creative solutions for assigned concept or category, to create a highly relevant, desirable, and clear adidas brand image, from sell-in to sell-out (consumer-facing)
 

KEY RESPONSIBILITIES

Design concepts and creative strategies that fulfil objectives of category, concept, briefs Collaborate with Product Design team to ensure holistic storytelling Collaborate with cross-functional team members to ensure consumer- and brand focus Lead the execution of creative strategies to ensure end to end creative excellence from sell-in to sell-out (consumer-facing) Work with a variety of creative resources (agencies, freelancers, writers, photographers, etc.), when needed, on creative execution to ensure holistic creative excellence May lead, mentor, and administrate a team of internal direct reports Review and approve production stages of final creative execution Maximize results within given budget and timeframes Participate in the creation of annual and long-term Creative Direction strategies  Present and communicate objective creative solutions with clarity, effectively selling in ideas to variety of stakeholders Identify opportunities of improvement and change, and initiate own proposals/projects Seek out new Design resources that can deliver world class results 
 

KNOWLEDGE, SKILLS AND ABILITIES

Expert knowledge and appreciation for performance footwear Background in fashion product and fashion design/industrial product or industrial design  Design apps: expert level (Adobe suite including Illustrator and Photoshop) IT skills:  Excel, Word, PowerPoint: advanced /Outlook Strong visual and verbal skills with the ability to create impactful/exciting visuals IT skills:  Excel, Word, PowerPoint: advanced /Outlook Strong visual and verbal skills with the ability to create impactful/exciting visuals Language: English: excellent 3D skills and knowledge of virtual tools are beneficial (Rhino, or similar 3D design tools)
 

REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS

Under-graduate level Design education or combination thereof At least 6-8 years experience in Sporting Goods/Fashion Industry or Design on managerial level Proven experience with the entire design process (project scope and time planning, design steps, production/execution of design solutions) Passion for adidas and it’s mission Passion for outdoor sports, culture, design