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Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.

 

To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.

What You'll Do

We are seeking a strong candidate with experience and passion to fill a Senior Knowledge Analyst (SKA) role within the MSP Practice, focused on the topic of Digital Marketing. As SKA within the MSP Practice Area, you will -

Partners with case teams to identify & address critical knowledge asset requirements.Travel requirements to support client projects, proposals, conversation starters will be minimum 20-30% and may vary across the yearProvides customized knowledge for client work, prepares accurate, well developed documents and knowledge assets.Be a driver of growth of Marketing topic in APAC region & contribute to global thought leadership agenda.Liaises with other specialized teams (e.g. BCG X) to bring out the optimal solutions to ensure that requests/projects are delivered in an optimal mannerWith consultants, collects, synthesizes, analyzes case team learning & inputs into new knowledge products (case vignettes, frameworks, methodology)Leverage his/her expertise to support project proposals (e.g. outside-in observations, competitive benchmarking, maturity assessment etc) as well as client casework.Be responsible for creating and maintaining best-in-class institutional content and knowledge that supports and advances the Digital Marketing topic (e.g. case vignettes, credentials, toolkit evaluations, vendor management, etc).

Successful candidates will possess advanced analytics technical expertise, strong collaborative and execution capabilities, excellent verbal and written communication skills both to expert and non-expert audiences, a practical and flexible mindset, and high attention to detail and work quality. You will join a growing team with a global presence and will work most closely with team members in India

What You'll Bring

Bachelor’s Degree required; Advanced Degree preferred, with demonstrated high academic achievementHands-on experience with Google Ads, Meta AdsBusiness Analytics, Mathematics, Statistics, Computer Science, IT, Marketing, Computer Applications, Engineering, or related field is required3-5 years of industry or consulting professional work experiencePrevious experience at a consulting firm, eCommerce, marketing agency firm strongly preferredUnderstanding of DSP/DMP platforms, Mar-Tech, AdTech Platforms, and/or Alteryx is a plusPrior experience in a start-up environment is desirableFlexible, self-motivated, and proactive out-of-the-box and critical thinkerExcellent interpersonal and communication skills, fluent written and spoken EnglishStrong business acumen and problem-solving capabilities

Who You'll Work With

The Senior Analyst will be an integral part of BCG’s MSP Practice and directly integrate into case teams on client engagements. Like all BCG case teams, you will work with a diverse set of functions across BCG to drive innovative thinking and outcomes for BCG and our clients. Our team is made up of a diverse pool of knowledge positions that allow us to pursue exciting, innovative knowledge careers.

Additional info

The Knowledge Team (KT) is a group of functional and/or industry experts leveraging deep domain knowledge to enable insight for case teams and clients. KT members are affiliated to BCG Practice Areas, plugged into the strategic agenda, and building and deploying leading edge IP data tools/assets to deliver insight.

BCG's Knowledge Team members are staffed on cases and help co-create insights with case teams and clients through expert perspectives on industry trends, delivery of proprietary data or tools in a particular function and complex research and analysis of market information. KT members also support the PA’s business development and proposals and help to organize and codify the knowledge that enables BCG to deliver superior business value for its clients.

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.\n
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