Lakeville, Minnesota, USA
37 days ago
Senior Manager, Brand Commercialization
Business Unit Overview Headquartered in Lakeville, Minn., Post Consumer Brands, a business unit of Post Holdings, Inc., is dedicated to providing people and their pets with delicious food choices for every taste and budget. The company’s portfolio includes beloved brands such as Honey Bunches of Oats®, PEBBLES®, Grape-Nuts® and Malt-O-Meal® cereal, and Peter Pan® peanut butter, as well as Rachael Ray® Nutrish®, Kibbles ‘n Bits® and 9Lives® dog and cat food. As a company committed to high standards of quality and to our values, we are driven by one idea: To make lives better by making delicious food accessible for all. For more information about our brands, visit www.postconsumerbrands.com and follow us on LinkedIn for the latest news. Brand Post Consumer Brands recently acquired several iconic pet food brands, venturing into a new market while remaining true to our purpose to provide delicious and accessible food that our consumers love. We’re always searching the center store for the next exciting product to add to our portfolio, and right now, we’re growing and need passionate, driven individuals with diverse perspectives to help us reach greater heights. That’s where you come in. Join a team where your voice is not only heard but valued. Make a real impact on brands enjoyed by millions of people and their pets. Location Description Post Consumer Brands corporate headquarters in Lakeville, Minn. is about 20 miles south of Minneapolis and St. Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer. Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America. Responsibilities The Sr. Manager- Brand Commercialization requires is responsible for the creation of business-specific go-to-market strategies and must have the ability to create and present action-oriented presentations to broad audiences, including Sales, Marketing, Finance, Executive team and assigned customers. The role requires the ability to work in a dynamic and changing environment with shifting job requirements and daily priorities. The role is a key contributor to the Pet Business serving as the customer/channel advocate for assigned businesses and is a strategic partner to cross-functional teams, driving thought leadership on category, customer, and brand initiatives and working closely with sales, marketing, finance, and demand and supply planning. This role is responsible for developing sales strategies, communicating key brand initiatives, and driving in-market execution for assigned businesses in the Pet portfolio. The Sr Manager will lead the translation of national brand strategies, marketing plans and category/shopper insights into channel and customer specific objectives in order to achieve volume and share targets. KEY RESPONSIBILITIES •Translates national brand strategies, marketing plans, and insights into sales strategies by key channels. •Influences the development of Long Range and Annual Operating Plans from a Category, Customer, Channel, & Competitive lens •Responsible for creating brand-specific annual priorities across the Pricing, Promotion, Distribution and Merchandising, inclusive of assortment prioritization and optimization •Leads cross-functional collaboration in the creation of Channel Strategies •Leads the development of national sales presentations and tools that are rich in category and shopper insights that help Field Sales execute the initiatives in the marketplace with excellence •Communicates key Category, Customer, Competitive insights into volume forecast •Assist in the development of trade promotion strategies, trade merchandising plans, and major trade initiatives •Provides support for product recalls, label changes, innovation launches, and SKU rationalizations. •Assists in creation of materials for National Sales Meetings, Sales webcasts and ad hoc special projects. •Demonstrate consistent thought leadership by driving strategic cross-functional projects, process development and initiative execution, in addition to core responsibilities. •Industry Expertise: Stay abreast of industry trends, competitive landscape, and consumer behavior to identify growth opportunities. Qualifications Education: BA/BS degree required Experience •5-7+ years of CPG, Center Store, or Food manufacturing company experience; preferably in customer-facing or trade fund budget management roles •Brand marketing, customer marketing or cross-functional experience preferred, but not required KEY CAPABILITIES •Proven track record of delivering exceptional results in a fast-paced, competitive environment. •Strong leadership and interpersonal skills with the ability to influence at all levels of the organization. •Demonstrated ability to build and maintain strong relationships with key internal and external partners. •Demonstrate a strong understanding of financial metrics and their impact on business performance. •Recognize and develop sustainable solutions while considering long-term and short-term impact of actions when making choices. •Identify, research, and analyze problems and recommend optimal solutions. •Lead projects and initiatives while influencing cross-functional partners. •Work well with others; high levels of self-awareness, empathy; be able to reach consensus. •Effective written and verbal communication across all levels of the organization. •Sets a high standard of performance while pursuing goals with a high sense of urgency. •Strong analytical skills (Excel, Word, PowerPoint): Experience pulling, analyzing and drawing insights and recommendations from consumption data (IRI/Nielsen). Location This role is in our Lakeville, MN office with a hybrid schedule of in-office 3 days per week.
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