Join the Coca-Cola Company, a global brand that has been innovating and evolving since 1886, and become a part of our inspiring brand strategies. We are currently seeking a Senior Brand Manager who is creative, innovative, and inspirational to refresh the world. This role requires a high level of collaboration, working effectively with various stakeholders including brand team members, agencies, customer teams, innovation, R&D, and commercial leadership. If you are strategic, driven, and collaborative, we want to hear from you. Sprite is one of the biggest beverage brands, was no.1 in China market, meanwhile, China is the no.1 volume contribution globally within TCCC company. Possessing some super-powers will be essential to success. The ideal candidate will be a keen brand strategist but also has strong business acumen, an analytical supervisor but also an impactful creator, a leader of the team but also a powerful influencer. The vision is to turn Sprite back to growth, reach its historical high. As one of the big bets is meal. Sprite X Spicy is a new initiative and important consumption occasion to help Sprite gain more weekly+ and grow off-season business. **What You'll Do for Us:** + Lead Sprite X Spicy meal occasion development, through consumer-centric understanding, assets creation, and consumer engagement planning. + Work with BG & IMX team to land Sprite Spicy program and drive transactions + Work with commercial to develop E&D customers through marketing resource support + Drive HC & O2O business through AH meal occasion + Drive Fiber opportunity through meal occasion + Analyze business opportunities **Qualifications & Requirements:** + Bachelor's degree in Marketing, Communications or Business. + 6+ years of experience in brand management. + Knowledge of procedures and media used to drive increased volume and brand equity. + Business acumen to understand AFH & AH trade knowledge. + Good communication with BGs **What We Can Do For You:** + **Exposure to World Class Leaders** : Availability to global technology leaders that will expand your network and exposure you to emerging technologies and techniques. + **Brand Reputation** : You'll have the opportunity to work with over 200+ brands worldwide. + **Challenging Work** : Our unique system offers constant opportunities to develop world-class skills and the opportunities to grow and develop global brands. Join us in our journey to refresh the world and make a difference. Apply today! **Skills:** Leadership; Media Planning; Creative Process; Analytical Thinking; Consumer Segmentation; Competitive Assessments; Digital Media Strategy; Quantitative Research; Marketing Strategies; SWOT Analysis; Group Problem Solving; Brand Positioning; Social Media Strategies; Brand Architecture; Channel Management Annual Incentive Reference Value Percentage:15 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.