At Bath & Body Works, everyone belongs. We are committed to creating a diverse, equitable and inclusive culture focused on delivering exceptional fragrances and experiences to our customers. We focus on recruiting, retaining, and advancing diverse talent where our associate population is as diverse as the communities we serve, live and work. In addition, we work to improve our communities and our planet in a way that will make us proud for years to come because we believe the world is a brighter, happier place when everyone has access to the things that make them happy.
As a Senior Manager, Executive Communications you will be responsible for crafting and implementing critical communication plans for executives within our organization. You will work closely with C-suite leaders and other key partners to develop messaging, speeches, presentations, and other materials that align with the company's goals, values, and brand identity. Your role will involve a combination of critical thinking, writing expertise, and relationship management to ensure effective communication both internally and externally.
Responsibilities
Intentional Communication Planning: Develop comprehensive communication strategies that support the objectives of executive leadership and the overall organization.
Message Development: Craft clear, compelling, and consistent messages for senior leadership to deliver across various platforms and channels.
Speech writing: Create speeches, talking points, and presentations for executives, ensuring they are tailored to specific audiences and occasions.
Content Creation: Produce written content such as articles, op-eds, blog posts, and social media posts for executives to enhance their thought leadership and visibility.
Media Relations: Collaborate with the media relations team to coordinate interviews, prepare executives for media appearances, and craft key messages for press releases and statements.
Executive Branding: Develop and maintain the personal brands of executives, ensuring alignment with the organization's brand and values.
Internal Communication: Support internal communication efforts by drafting memos, newsletters, and other materials to keep employees informed and engaged.
Stakeholder Management: Build and cultivate relationships with key partners, including executives, colleagues, media contacts, and external partners.
Crisis Communication: Assist in developing and implementing crisis communication plans, providing guidance and support to executives during challenging situations.
Performance Tracking: Monitor and analyze the effectiveness of communication strategies and tactics, making adjustments as needed to achieve desired outcomes.
Proven Experience (10+ years) in corporate communications, executive communications, or a similar role.
Exceptional writing and editing skills, with a keen eye for detail and the capability to tailor messages for different audiences.
Strong strategic thinking and problem-solving abilities, with the capacity to develop creative solutions to complex communication challenges.
Excellent interpersonal and relationship-building skills, with the ability to collaborate effectively with executives and cross-functional teams.
Familiarity with media relations practices and experience working with journalists and media outlets.
Proficiency in Microsoft Office Suite and other communication tools/software.
Ability to thrive in a dynamic environment and handle multiple priorities simultaneously.
High level of professionalism, discretion, and integrity, especially when dealing with sensitive or confidential information.
Education
Bachelor's degree or equivalent experience in communications, journalism, public relations, or a related field (Master's degree preferred).
Core Competencies
Lead with Curiosity & Humility
Build High Performing Teams for Today & Tomorrow
Influence & Inspire with Vision & Purpose
Observe, Engage & Connect
Strive to Achieve Operational Excellence
Deliver Business Results
Benefits
We invite you to join Gingham Nation, where we invest in our associates through competitive compensation, benefits, and development opportunities, so they can continue to be their best at work, at home, and in their communities. Benefits offered to eligible Bath and Body Works associates include a no cost mental health and well-being program, health coverage with a variety of plans to choose from, flexible and affordable saving programs, paid time off and a merchandise discount. Visit bbwbenefits.com for details.
The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required.
We are an equal opportunity and affirmative action employer. We do not make employment decisions based on an individual’s race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status, pregnancy, genetic information, protected veteran status or any other legally protected status, and we comply with all laws concerning nondiscriminatory employment practices. We are committed to providing reasonable accommodations for associates and job applicants with disabilities. Our management team is dedicated to ensuring fulfillment of this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, associate activities and general treatment during employment. We only hire individuals authorized for employment in the United States.
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