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With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.
The U.S. Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle. Within USCM, the U.S. Customer Loyalty Marketing team grows share of Card Member hearts, minds, and wallets by activating, engaging, and recognizing our customers through innovative, customer-centric marketing that makes membership matter. The marketing the Loyalty team delivers, educates, and excites our Card Members about their products, benefits, services, and experiences, delivering against share-driving goals for US Consumer on behalf of the Blue Box.
The Senior Manager, Lending Engagement Marketing, will lead Loyalty Marketing strategies to drive growth in our share of lend by accelerating Card Member awareness and engagement with lending features. This role will include close partnership with the U.S. Consumer Lending & Pricing organization, Customer Growth Marketing, and Marketing Analytics, and is ideal for a highly strategic and customer-first marketer who is comfortable in white space and motivated by collaboration across the enterprise.
Key Responsibilities:
Own the marketing strategy for Lending Engagement to drive awareness and usage of lending features, as well as reinforcement of lending treatments—all while improving customer relevance and value through increased cross-channel and trigger marketing, improving targeting and segmentation, and optimizing marketing creative Collaborate with Consumer Lending, Customer Growth Marketing, and other key partners to collectively improve marketing messaging & contact strategy, share best practices, brainstorm new opportunities, and create joint ventures to drive the business forward while satisfying customer needs. Lead the end-to-end development and execution of customer-centric + data-driven marketing flawlessly, evolving and refining based on results, external trends and customer needs. Partner across the Loyalty marketing team to activate the strategy at relevant moments in the customer experience (i.e., Early Tenure and Onboarding, eNLs and tenured comms, etc.). Provide strong people leadership to two Sr. Analysts, who will support the execution of the strategy. and build a culture of high performance and development.Minimum Qualifications:
4-6 years of marketing experience; prior people leadership skills preferred Strong relationship building and partner management experience, with proven ability to mobilize, prioritize and influence across partners in an ambiguous and dynamic environment Strategic and analytical marketer with extensive experience executing customer-first marketing through insights (testing, targeting, segmentation, performance insights) Strong project management skills + attention to detail with the proven ability to drive results in a matrixed environment Innovative thinker and creative problem solver with a passion for challenging the status quo and a can-do attitude. Clear and articulate communicator with the ability to influence senior leadership and key partners Bachelor's Degree RequiredSalary Range: $80,000.00 to $155,000.00 annually + bonus + benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
Competitive base salaries Bonus incentives 6% Company Match on retirement savings plan Free financial coaching and financial well-being support Comprehensive medical, dental, vision, life insurance, and disability benefits Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) Free and confidential counseling support through our Healthy Minds program Career development and training opportunitiesFor a full list of Team Amex benefits, visit our Colleague Benefits Site.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
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