Why Hearst Magazines?
Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, Popular Mechanics, and Oprah Daily. We reach more than 150 million people every month in the United States alone.
But we’re more than just our magazines. We engage our audience across all mediums and channels—print, digital, video, and social—with sophisticated content creation, distribution, and data capabilities. We create, package, and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.
Your impact:
We are looking for a Senior Manager, Offer Pages & Web Experience on the Consumer team to manage the website experience for all Hearst Magazines brand subscriptions. This role will help set up offer pages along with managing the logic and rules for other experiences like website paymeters and email capture.
The ideal candidate will have great attention to detail, ability to learn various systems, highly capable of prioritization, and a proven ability to work with and communicate with to cross-functional stakeholders.
What you’ll do:
· Develop subscription offer pages across all magazine brands
· Work with the membership strategy and editorial teams to test new offers and own strategy/ test plan initiatives
· Manage the website experience around content gating, paymeter blocking, email capture, etc. to help drive paid conversions
· Partner with consumer analytics to measure impact and drive improvements for website activities from prospects and customers
· Serve as in-house expert, collate best practices, and stay up to date on latest technology for website offer pages
Who you are:
· 5+ years of relevant experience, including business/marketing analysis, consulting, or other cross-functional role
· Strategic thinker with strong relationship management, communication, and presentation skills
· Excellent quantitative skills, particularly using Microsoft Excel
· Innately curious, always asking “how can we do this better?” and providing actionable solutions
· Team player, ability to be flexible, work with, and learn from many different partners
· Ability to take initiative and be a self-starter
· Media or e-commerce experience a plus