Job Title\: Leads Management Sr . Manager

Job Summary\:
The Leads Management Manager is responsible for overseeing and optimizing the process of lead generation, qualification, and conversion. This role involves managing a team of lead generation specialists, ensuring that leads are handled efficiently and follow best practices, and collaborating with sales , distribution and Digital marketing teams to drive business growth. The ideal candidate will have strong leadership abilities, a solid understanding of tools, and a data-driven approach to lead management.

Key Responsibilities\:

1. Lead Oversight and Process Management\:

• Supervise the lead generation and qualification process to ensure efficiency and accuracy.

•   Ensure proper segmentation, prioritization, and distribution of leads to appropriate teams and maintain and update the leads database, ensuring clean and up-to-date information.

•   Monitor lead response times and quality, ensuring leads are followed up promptly and professionally.

2. Team Leadership\:

• Lead and mentor a team of lead generation specialists to ensure they meet targets and performance standards.

• Provide ongoing training and development to enhance the team’s skills in lead management, CRM usage, and communication.

• Conduct regular performance reviews and offer feedback to support professional and Business growth.

3. Collaboration with Sales , Distribution and Digital Marketing and other Stake Holders \:

• Work closely with the various team to align on lead quality, lead scoring criteria, and follow-up procedures.

• Collaborate with the digital marketing team to ensure that lead generation campaigns align with overall marketing strategies and business objectives.

• Provide feedback to marketing on lead quality and areas for improvement.

4. Data Analysis and Reporting\:

• Analyse lead management performance metrics and KPIs to ensure efficiency and continuous improvement.

• Generate regular reports for on lead conversion rates, team performance, and pipeline health.

• Implement strategies to improve lead generation and conversion processes based on data insights.

5. Continuous Improvement\:

• Identify and implement process improvements to streamline lead management workflows.

• Stay updated on industry trends and best practices for lead generation and management.