Bangalore, Karnataka, IN
15 hours ago
Senior Manager - Offer Marketing

The offer marketing manager role for within Schneider Electric is a healthy mix of P&L responsibility and strategic marketing. The marketing manager will be responsible for
- Identify product gaps in the product portfolio with respect to customer requirements and help in  drawing products roadmaps
- Competitor analysis and benchmarking
- Execute channel strategy for a sell-in business model
- Product launch campaigns to ensure proper marketing mix coverage.
- Create collaterals for marketing campaigns - print media & digital marketing. Operational Marketing
- Provide tactical pricing & manage product sales mix to ensure targeted margin levels are maintained
- Closely work with the supply chain team to ensure detailed and accurate reference-level monthly forecast, planning and manage provisioning risks
- Closely work with factory to ensure smooth flow of materials through the supply chain for key projects fulfilments
- Work with technical teams to get clarity on technical aspects of products for customer clarification requests
- Work closely with the marketing head in defining the product roadmaps, sales plans & product mix plans for the year-Conduct regular product training with sales team to strengthen product knowledge and pitch  , build training content for trade communication

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