Join our team
The Consumer Base Management team is looking for a Senior Market Manager to fill a role that will allow us to drive best in class migrations from prepaid to postpaid. The successful candidate will be a key member supporting churn mitigation and acquisition growth through below-the-line marketing tactics targeting TELUS and Koodo prepaid customers. In this role, you will oversee all of the marketing work streams to support this business objective.
Here's the impact you’ll make and what we’ll accomplish together
You’ll be working with a cross section of teams and stakeholders across TELUS Consumer Solutions. You will be the central figure in creating the Mobility marketing strategy and gaining cross-functional alignment to ensure its success.
As a natural proactive leader, you will work with multiple stakeholders and business units to drive awareness of these programs, evolving the program to meet current market dynamics while also delivering exceptional business outcomes. You will play a critical role in our base management strategy, embracing ambiguity and initiating opportunities to develop this role to its full potential.
Here's how
Develop end-to-end strategy and implement programs that successfully entice customers to migrate from prepaid to postpaid Bring that strategy directly to customers by testing new messaging, segmentation, and offers with a rigorous approach to performance management and surfacing insights for future Implement the program across sales channels by working with internal channel GTM teams across Canada to drive the program forward, respond to market conditions, and set up new streams of opportunities that align with our strategic priorities Work collaboratively with cross-functional stakeholders to analyze our performance, distill insights for leaders, identify opportunities for improvement, and gain leadership buy-in to develop net new initiatives Opportunity for growth by expanding portfolio to include other key strategic initiatives
#LI-REMOTE
Qualifications
You're the missing piece of the puzzle
5+ years experience in marketing, ideally in wireless consumer businesses Experience garnering buy-in from all levels of a large organization including senior leadership by leveraging your strong storytelling, presentation, and negotiation skills Ability to develop strong relationships with stakeholders that enable the successful co-creation of initiatives that yield positive outcomes to the business Excellent attention to detail with an ability to multitask and manage multiple projects and programs efficiently Experience using analytic tools (e.g. Tableau) to interpret data and make recommendations Extensive experience leading cross functional teams on projects or campaigns Nice to have: experience managing capital projects to deliver new capabilities on time and on budget
What we give back to you
A unique opportunity to be responsible for the end to end, from strategy development to campaign planning, offer development, execution, and reporting Get closer to the telecom business & learn more about product, business development and Customer First initiatives Work in a fast-paced & dynamic environment, breaking new ground in evolving marketing strategies Work with a diverse team Opportunity to receive mentorship from senior team members Work in an organization that supports your personal development with leading edge training and development tools An environment that lets you be your best every day Work in an organization that supports you giving back to the community you live in Competitive pay & benefits We also like to have a bit of fun!