New South Wales, St Leonards 8 Herbert St, Australia
9 hours ago
Senior Marketing Manager – Mako and Enabling Technologies
Work Flexibility: Hybrid

What you will be doing: ​

​Builds an understanding of the APAC commercial environment 

​In alignment with global strategy, sets annual and long-range brand/indications strategy to achieve required growth, profit and market share targets for Mako and Enabling Technologies 

​Creates/distributes scalable assets, tools, marketing campaigns and best practices which can be localized for maximum impact 

​Identifies education, brand experience and customer engagement opportunities for both internal and external audiences to increase brand perception and value 

​Development of trust and strong relationships with APAC marketers, sales professionals, internal stakeholders, and key customers 

​In collaboration with the Divisional/Portfolio Marketing/Local Marketing teams Creation of Annual Marketing Plan and portfolio roadmap over 3-5 year horizon 

​In collaboration with upstream marketing identification of key trends in the APAC MET market, providing input to upstream marketing teams for NPD projects. 

​Partner with Division on the creation of Pre commercilisation plans ensuring priority products for the APAC region are effectively included and planned for through NPD scope. 

​Working with APAC markets leadership to forecast demand develop relationships with supply chain partners  

​Define and execute regional product life cycle including phase-in (launch) and phase-out (PLCM) of products 

​Provide analysis of business performance, brand perception, and other drivers of future brand performance. Define mitigating actions to deliver on strategy 

​Partner with divisional resources to develop portfolio through new product development, line extensions, and M&A activity 

​Work in partnership with local Product Managers in a complex matrix organization, influencing and ensuring execution of Stryker’s APAC strategy and priority product launches. 

​In partnership with MedEd and Field enablement teams, identify internal training needs and create relevant content and training programs in partnership. 

​Create and execute APAC, scalable customer engagement events such as symposia/events/congresses, hands-on opportunities, and medical education programs 

​Partner with APAC markets to drive consistent branding, messaging, positioning, and maximise pricing of assigned brands based on market, customer, and competitive insights 

​Identifying and develop KOLs across the region for Mako and Enabling Technologies for Joint Replacement. 

​Support the Spine and T&E divisions in identifying and developing MET KOLs for the Spine and Upper Extremities franchises. 

​Coordinate the HCP academy plans & execute in line with the power brand strategy  

​Act as Mentor and deliver training as and when necessary to more other marketers within the APAC and in-market teams 

​Act as a role model for global organizational, social and moral values

Who are we looking for:

​Bachelor’s degree required and ​MBA preferred 

​Qualifications in Digital Strategy or Innovation highly desirable

​​​10+ years of work experience required 

​7+ years medical device or marketing/sales experience preferred  

​Fluent in English 

​Excellent communication skills with non-native English speakers 

​Excellent presentation and interpersonal communication skills 

​Strong influencing and leadership skills 

​Strong analytical and problem-solving skills 

​Must have experience in leading without authority to deliver commercial results 

​Ability to manage multiple projects while delivering on established timelines 

​Ability to be persuasive in the absence of organizational authority 

​Must be able to understand and work within complex interdivisional procedures and policies 

​Demonstrated proficiency in Microsoft Office (Outlook, Excel, Word & PowerPoint).​​ 

Travel Percentage: 30%

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