We’re looking for a Senior Partner Marketing Manager to lead our North American marketing efforts for the Sage Intacct Accountants Program (SIAP)—a critical growth channel for Sage Intacct, the only financial management solution endorsed by the American Institute of Certified Public Accountants (AICPA).

In this role, you'll develop and deliver the marketing strategy that engages leaders of outsourced accounting and advisory practices (CAAS), helping them fully realize the value of Sage Intacct in scaling their practice and enhancing client service. Your focus will be on driving adoption within these firms, strengthening their usage, and positioning Sage Intacct as the solution they trust and recommend to their clients.

You’ll bring together strategic planning and hands-on execution—partnering closely with internal teams and practice leads to deliver compelling campaigns, targeted messaging, and meaningful engagement across the full partner journey. A background in marketing through CPA firms—or direct experience as an accountant or CPA turned marketer—is essential to understanding the Client Accounting and Advisory Services (CAAS) audience and building credibility in the market.

Why Sage? What's In it for you?
Sage helps small to medium-sized businesses to succeed with AI-powered accounting and financial management software. Knowing that over 6M of our global customers depend on our solutions, motivates us to keep innovating so they keep growing. Sage Copilot for Sage Intacct is a prime example: https://youtu.be/TaXRflh0Nz4?si=_CVy334Jf-fmYPPI

You'll have the opportunity test your skills and develop your career at a stable, global SaaS company with products voted #1 in customer satisfaction for 10 consecutive years. Collaborate with a globally diverse, customer-focused teams that embrace innovation, bold thinking, and impactful work. Our culture is built on doing the right thing—guided by our values: Human, Trust, Bold, and Simplify. We support flexible working and encourage giving back through the Sage Foundation, offering every employee 40 paid volunteer hours per year to make a difference in our communities.


Minimum Qualifications:
• 7+ years of partner marketing experience, including building sell-to, sell-through, and sell-with programs with Accounting/CPA firms
• Direct experience marketing through CPA firms, with an understanding of how to influence firm-wide adoption and client recommendation
• Former experience as an accountant or CPA turned marketer is a strong plus
• Experience with B2B SaaS, ERP, or cloud-based accounting/financial management software
• Strong understanding of accounting firm structures and the Client Accounting and Advisory Services (CAAS) model
• Experience building joint marketing plans with partners and engaging senior stakeholders (e.g., practice leaders)
• Skilled in Account-Based Marketing (ABM), content development, digital campaigns, and partner enablement
• Ability to translate strategic goals into practical execution plans across multiple marketing channels
• Excellent written and verbal communication skills, including experience presenting to external partners
• Comfortable working in a matrixed environment and collaborating across teams

Location Requirement: Hybrid; 3 days per week from our Atlanta, Austin or Portland office.