The Senior Producer manages content creation for our Red Bull USA social media channels (Red Bull USA, Red Bull LFG, Red Bull 1520, Red Bull Air Force) and our global playground-specific vertical social media channels. Also, support the creation of mid-form content for YouTube, Red Bull TV/Red Bull.com and earned, social earned and regionally relevant content.  

The Senior Producer, is a key driver of audience engagement and brand awareness on social media platforms. You will lead the development and execution of captivating short-form content specifically for Instagram, TikTok, and YouTube Shorts. Your role will involve close collaboration with creative teams, the Santa Monica channels team, and external partners to ensure content is optimized for each platform, aligns with brand objectives, and resonates with the target audience. 

You will create a unique ownable persona/tone for our channels and background as an end-to-end content creator with an acute understanding of what's trending and how/when that should be translated to a broader national social narrative.