New York, NY
5 days ago
Senior Software Engineer, Frontend
Attentive® is the AI-powered mobile marketing platform transforming the way brands personalize consumer engagement. Attentive enables marketers to craft tailored journeys for every subscriber, driving higher recurring revenue and maximizing campaign performance. Activating real-time data from multiple channels and advanced AI, the platform personalizes content, tone, and timing to deliver 1:1 messages that truly resonate.
With a top-rated customer success team recognized on G2, Attentive partners with marketers to provide strategic guidance and optimize SMS and email campaigns. Trusted by leading global brands like Neiman Marcus, Samsung, Wayfair, and Dyson, Attentive ensures enterprise-grade compliance and deliverability, supporting trillions of interactions across more than 70 industries. To learn more or request a demo, visit or follow us on , (formerly Twitter), or .
Attentive’s growth has been recognized by , and all thanks to the hard work from our global employees!
About the Attentive TeamHave you ever received a text message from your favorite brand with an incredible offer?  Did you know that text message marketing delivers the highest ROI of any marketing channel?  And that more customers than ever prefer to connect with brands via text?  That is what we do at Attentive.  We empower the world’s leading brands to engage with their customers at the right moment, with the right message. Our platform powers more than 400 million messages every day, approaching 100 billion annually.
We’re building big things!  Check out our tech blog here:
About the RoleOur Engineering team creates innovative product experiences that power personalized marketing at massive scale. We develop cutting-edge applications and systems that process 100s of billions of messages and events per year, enabling marketers to connect effectively with hundreds of millions of consumers. Joining our team offers a high-growth career opportunity to work with some of the world’s most talented engineers in a high-performance and high-impact culture.
You will collaborate with talented engineers, product managers, and designers to create innovative applications that empower marketers to meaningfully connect with consumers. As a software engineer in our NYC-based product organization, you’ll have the opportunity to the group that is shaping the future of messaging:
In our Core Channels group, you will work to shape the future of personalized marketing by building scalable backend systems for our customer-facing messaging products. Your work will directly influence the delivery of billions of messages, enhancing consumer experiences and driving success for leading global brands.
What You’ll AccomplishBuild and enhance high-performance, user-friendly frontend applications that power our customer-facing messaging products.Collaborate with Product and Design to create seamless experiences while maintaining code quality and avoiding tech debt.Take ownership of frontend scalability, reliability, and performance, ensuring fast and accessible applications.Proactively prevent regressions through robust testing and monitoring strategies.Continuously improve architecture by advocating for best practices in reusability, state management, and maintainability.Your Expertise5+ years of professional experience in frontend engineering with experience in modern frameworks. Recent experience with React is strongly preferred.Hands-on experience with GraphQL and schema design. A strong grasp of UX and web accessibility. Should be able to translate a design into high-quality interfaces.A proven track record of building applications that maintain a high bar of quality, and experience monitoring client-facing applications with tools like Datadog RUM.Solid understanding of software development best practices, including code reviews, writing unit and E2E tests, and continuous integration.Proven ability to collaborate effectively with cross-functional teams.Nice to HavesFamiliar with visual design systems and how they apply to UI component designExperience with optimizing frontend build systemsExperience with large scale refactors or breaking version upgradesA preference for using code automations like codemods, ESLint (autofix) or LLM coding assistantsKnowledge of backend software engineering including services-oriented architecture, distributed systems, AWS services and Kubernetes.Proficiency in Java, Kotlin, or Python, with a strong understanding of object-oriented programming.What We UseOur frontend is built with React and TypeScript, and uses best practices like GraphQL, Storybook, Radix UI, Vite, NX, and Playwright.Our backend is Java / Spring Boot microservices, built with Gradle, coupled with things like DynamoDB, Kinesis, AirFlow, Postgres, Planetscale, and Redis, hosted via AWS.Our infrastructure runs primarily in Kubernetes hosted in AWS’s EKS. Infrastructure tooling includes Istio, Datadog, Terraform, CloudFlare, and Helm.Our machine learning is driven by custom and open source machine learning models, lots of data and built with Python, Anyscale, Tecton, Metaflow, HuggingFace
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