Skaneateles, NY
5 days ago
Senior Specialist Cardiology Marketing

This is where you save and sustain lives

At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients. 

Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.

Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work. 

Join us at the intersection of saving and sustaining lives— where your purpose accelerates our mission. 

Your Team

Baxter Diagnostic Cardiology is a multifaceted growth category with industry-leading clinical and connected solutions that save and sustain lives. Reporting to the Director, US Cardiology Marketing, you will join a large, multinational organization, and have the opportunity to expand your knowledge through collaboration with a variety of individuals, exposure to different facets of our portfolio, and an encouraging leadership team that supports ongoing development.

Baxter’s diagnostic cardiology portfolio encompasses over 100 years of innovation. Our end-to-end devices and solutions for diagnostic cardiology help clinicians provide better cardiac care inside and outside the hospital.

What you'll be doing

Serve as US market/business authority of stress, Holter monitoring, and long-term ECG solutions, implementing and supporting product, positioning, promotion, and pricing initiatives to maintain and grow the product categoryWork closely with sales teams to drive customer product awareness and adoption. Develop sales training to enable field sales team to understand connected ECG workflows and help them articulate key clinical, economic, and financial benefits of our stress and Holter solutions.Collaborate with the sales team to prepare and deliver remote training and demonstrations to new and potential customersAnalyze market trends, share position, and competitive solutions.Conduct secondary research on products, customers and competitors, industry, product, and competitor development; generate data-based report for decisions on product managementBuild and implement product launch and go to market plans to support new product and feature releases including strategies to increase adoption and upgrade the installed base.Establish customer reference sites, evidence-based proof points, and testimonials of product value propositions.Partner with marketing communications team to develop communications materials, demand generation programs, and product support materials value propositions.

What you'll bring

Bachelor’s degree in marketing or related field; MBA preferred.2+ years experience in marketing, product management, Healthcare IT, or related field.Knowledge of cardiology and diagnostic workflows or Healthcare IT preferred.Outstanding verbal and written communication skills.Strong financial and analytical skills including Microsoft Office Excel.Excellent customer presentation skills and executive presence.Ability to take actions and implement effective solutions in a timely manner and lead multiple priorities while working cross functionally.Ability to travel up to 20-25%.

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $96,000 - 132,000 annually. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. This position is also eligible for discretionary bonuses. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

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Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.
                                                                                                                                                               
EEO is the Law 
EEO is the law - Poster Supplement 
Pay Transparency Policy

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

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