West Hartford, CT, 06110, USA
17 days ago
Social Media Content Creator
PART TIME SOCIAL MEDIA CONTENT CREATOR AT ANYTIME FITNESS Locations: West Hartford, Glastonbury, Cromwell, Ellington, Somers, Farmington, Granby, Newington, Windsor, Southington, Wilton, and Canton, CT. Are you looking to make a meaningful impact in people's lives? Are you seeking a fulfilling career that inspires you to help others achieve their goals? Are you passionate about personal growth and making a competitive salary? If so, a career at Anytime Fitness is the perfect fit for you!   COMPANY OVERVIEW Anytime Fitness is a globally recognized franchise that combines the advantages of brand recognition with independent ownership and operation. As the leading health and wellness destination in local communities, Anytime Fitness is dedicated to empowering a diverse team of staff, members, and clients to live their best lives through connection, inspiration, and transformation. With exceptional opportunities for career advancement, job stability, and long-term growth, Anytime Fitness offers a dynamic and rewarding environment within the thriving fitness industry, both at the local franchise and corporate levels.   ROLE HIGHLIGHTS As the Anytime Fitness Social Media Content Creator you will play a vital role in driving awareness of the Anytime Brand, helping our members "get to a healthier place."     We are seeking a passionate marketing pro who possesses the knowledge, skills, and abilities to create and launch consistent and engaging content across all social media platforms, in doing so you will have the opportunity to inspire positive lifestyle changes and support our members in achieving sustainable, long-term results. Your responsibilities will include content creation, preparing, editing, posting, collaboration and driving overall brand awareness.   WHAT WE ARE LOOKING FOR At Anytime Fitness, we value diverse perspectives and believe in creating an environment where everyone can thrive. We encourage applicants who embody the following characteristics: * Proactive and self-motivated * Embraces a growth mindset * Adaptable to different situations and individuals * Demonstrates a strong work ethic * Solution-oriented with a problem-solving mindset * Collaborative and enjoys working with others * Genuine caring attitude for our clients, members, and team   WHAT YOU’LL BE DOING * Content Ideation: Brainstorm unique content ideas that align with current trends in health and wellness, audience interests, and brand objectives. * Content Capture: Visit locations to create high-quality photos and videos that showcase the unique energy, services, and atmosphere of each business. Highlight our team, facilities, and the benefits of our offerings, from coaching and community to assisted stretching and wellness services. * Editing: Edit photo and video content into polished, engaging pieces ready for social media, incorporating captions that enhance storytelling and accessibility. * Post Preparation & Scheduling: Craft compelling captions that enhance the visual content, schedule posts for timely publishing, and ensure platform-specific optimization for maximum reach and engagement. * Brand Alignment: Ensure all content adheres to brand guidelines, maintaining a consistent visual identity, tone, and messaging. * Collaboration: Able to work effectively with on-site teams for content capture and remote marketing team to align with overall strategies. * Asset Organization: Maintain a simple, organized library of digital assets for easy access and reuse   YOU * 3+ years experience in creative strategy, content development, social media management / strategy. * A high level of passion for content creation! This is a creative role that will require high volume content creation for all our marketing channels. * Photography & Videography: Ability to take professional-grade photos and videos with DSLR or smartphone tools, with a strong sense of composition, framing, and lighting. * Video Editing: Proficiency with editing software like CapCut, Adobe Premiere Pro, or similar tools. * Social Media Expertise: Proficiency with major platforms (Instagram, Facebook, LinkedIn) and tools for post-scheduling and publishing (such as Soci or Meta Business Suite) * Organized & Efficient: Ability to manage content workflows and maintain an organized library of digital assets. * Communication Skills: Comfortable working with both on-site teams and remote marketing staff to ensure smooth execution of projects * Creativity & Detail-Oriented: Strong creative skills with a keen eye for storytelling and brand consistency. * Reliable Transportation: Ability to drive weekly to nearby studio/gym locations * Proficiency in graphic design tools like Canva is a plus. * Passion for fitness, wellness, and story-telling is a plus!   COMPENSATION AND BENEFITS * Competitive compensation  * Medical, dental, vision, life insurance (full time only) * Retirement plan (full time only)   ADDITIONAL PERKS * Complimentary fitness club memberships * Free personal training sessions * Discounts on various health and wellness products and services   Equal Opportunity Employer At Anytime Fitness, we are committed to maintaining an inclusive and diverse workplace. We welcome applicants from all backgrounds and strive to provide equal employment opportunities without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.   If you are passionate about making a positive impact, pursuing a fulfilling career, and helping others achieve their goals while enjoying financial stability, we invite you to join the Anytime Fitness team. Apply now to embark on an enriching journey with us!
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