Description Robert Half Marketing & Creative is looking for a Social Media Coordinator for one of our clients in Charlotte, NC! This position is a long-term freelance opportunity. About the Role We are looking for a creative and strategic Social Media Coordinator to own and drive our brand’s messaging across social platforms. This role is perfect for someone who thrives in a fast-paced environment, understands how to engage audiences, and can create compelling content that aligns with our overall marketing strategy. Key Responsibilities + Content Creation: Develop, design, and produce high-quality content (graphics, videos, reels, blogs, etc.) to support our brand’s social media strategy. + Social Media Management: Own and manage our social media accounts (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.), ensuring consistent posting and engagement. + Messaging & Strategy: Craft compelling messages that align with our brand voice and marketing objectives, proactively shaping how we communicate with our audience. + Engagement & Community Building: Monitor conversations, respond to comments, and foster relationships with followers to increase engagement and brand loyalty. + Analytics & Performance Tracking: Use social media analytics tools to track performance, report insights, and optimize content for better engagement and reach. + Campaign Execution: Plan and execute social media campaigns that drive brand awareness, audience growth, and conversions. + Trend Monitoring: Stay ahead of industry trends, platform updates, and emerging content formats to keep our strategy fresh and competitive. Requirements Qualifications + 1–3 years of experience in social media management, content creation, or a related role. + Strong writing and storytelling skills with the ability to craft engaging social copy. + Proficiency in content creation tools (Canva, Adobe Suite, CapCut, etc.). + Experience with social media analytics and scheduling tools (Hootsuite, Sprout Social, Later, etc.). + Ability to work independently, drive initiatives, and take ownership of brand messaging. + Knowledge of digital marketing trends and best practices. Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .