**What's the role?** **REQUIRED TASKS:** + Create timely and compelling social media posts for all of The Australian’s various social media channels, including bespoke executions for LinkedIn, Facebook, Instagram, X and Pinterest using Canva, Emplifi and Later + Grow subscriptions via our social channels + Increase traffic referrals + Provide content for The Australian’s paid social media program, including creating organic posts for boosting and attending weekly results meetings and matching audience segments with content + Grow our followers on each of our social accounts + Closely monitor engagement and acquisition analytics and apply them to identify key trends, content opportunities and respond to audience demand + Identify daily vertical video opportunities and work with the video team to execute them + Attend digital standup, AM, PM and weekend news conferences and content planning meetings and make contributions to the discussions + Collaborate with news desk and section editors on social media strategy and roll out, including card posts, link posts, reels, stories and vertical video + Take daily direction from the Off-Platform editor **Who are you?** Strong copy writing skills + Creativity and flair + Attention to detail + An understanding of graphic design principles + Using audience insights to inform content selection for various channels + An understanding of The Australian’s editorial values, standards and style + The ability to package content for different audience segments and channels using picture selection, graphics, sells, calls to action + Enthusiasm, drive and and a willingness to learn new software applications and across content management systems + A high level or organisation and an ability to meet rolling deadlines + A collaborative approach **News Benefits** News Benefits is our way of saying thank you to our people for their valued contribution to News, our audiences, clients and communities. Thanking them for the great things they do daily, for the greater good of Australia. Our benefits include: + **Exclusively ours** - Access to publications and products from across the News Corp family + **Health & wellbeing** - Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices) + **Time off** - News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave. + **Helping you grow** - Development opportunities (including diversity and inclusion - focused education series) and recognition + **Financial wellbeing** - Support on making the most of your money + **Perks & discounts** - Exclusive offers across a range of products and services + **Giving back** - Make a difference to our communities. + **Workplace Inclusion and facilities** – Engage with your passions through various employee-resource groups and accessibility to multi-faith quiet rooms & parents’ rooms **Who are we?** The Australian: In a world of sound bites and spin, Australia’s national news brand, The Australian, keeps the nation accurately informed about the issues that matter. For over half a century, The Australian has been the country’s most trusted source of news, insight, analysis and opinion. Its editorial ethos is simple: tell the stories that need to be told, hold those in power to account, provoke national debate and spare no effort in pursuing the truth – all according to the very highest standards of journalistic rigour. Every month, over 5 million highly engaged, powerful and loyal readers make informed decisions with The Australian*, helping Australians know where they stand. **What’s next?** Apply now or for more information on careers at News Corp Australia visit www.newscorpaustralia.com/careers **Our Commitment to Diversity, Equity and Inclusion** _We know that diversity strengthens our teams and newsrooms as we seek to tell stories that represent the diverse communities of Australia that we serve. Our people make us unique and we all have a story. We encourage people of all ages, backgrounds, races, cultures, religions, sexual orientations, abilities and gender identities to apply. Inclusion is important to us and we want everyone at News to bring their whole-selves to work. If you require any accommodations or adjustments throughout the recruitment process, or would like to outline which pronouns you prefer, please feel free to let us know._ **_If you require any accommodations or adjustments throughout the recruitment process, please feel free to let us know. For more information regarding Diversity, Equity and Inclusion at NewsCorp Australia please visit_** www.newscorpaustralia.com/careers **_under the DEI section._** **Category:** The Australian & Prestige We are proud to be Australia’s most impactful media group, we’re even prouder of what we stand for: Together, we inform, advocate and inspire all Australians, for a better Australia. With over 150 brands across news, sport and lifestyle, backed by a team of more than 5,000 dedicated people across the country, News Corp Australia is trusted by over 17 million Australians a month to provide the information and inspiration they seek across multiple digital, video, audio and print platforms. Renowned for world-class journalism and marketing services nationally and internationally, we are passionate, creative and dynamic. We offer a fast-paced environment that encourages individuals to take control of their future and challenge themselves in ever-changing fields.