Parker Street (a division of WFLA-TV) is the newest and coolest digital agency to hit Tampa Bay! We are a forward-thinking company dedicated to driving growth through data-driven digital marketing strategies. At Parker Street, we transform innovative ideas into impactful realities, ensuring our clients' brands thrive in the digital landscape. We are passionate about ideation, excellence and delivering measurable results and we want you to join our team! Responsibilities: + Client Interaction: Engage with clients to understand their business goals, target audience, and current social media presence. + Strategy Development: Develop and implement customized social media strategies to increase brand awareness, engagement, and sales. + Platform Optimization: Provide recommendations and implement best social media platforms and practices to achieve clients’ objectives. + Content Creation: Collaborate with content creators to produce high-quality, engaging content tailored to each platform. + Influencer Outreach: Identify and reach out to social media influencers to build partnerships and promote clients’ brands. + Revenue Sharing Partnerships: Develop and manage revenue-sharing partnerships with influencers and other strategic partners. + Analytics and Reporting: Monitor and analyze social media performance using analytics, tools, and provide regular reports to clients with actionable insights. + Trend Monitoring: Stay up-to-date with the latest social media trends, tools, and best practices to ensure clients remain competitive. + Sponsor Integration: integrate sponsorship elements into social media video streams (YouTube, Facebook) Qualifications: + 2+ years’ experience as a Social Media Strategist or similar role. + In-depth knowledge of various social media platforms and their respective audiences. + Strong understanding of social media metrics and analytics. + Excellent communication and interpersonal skills. + Creative thinking and problem-solving abilities. + Ability to work independently and as part of a team. + Experience with influencer marketing and partnership development is a plus. + An entrepreneurial spirit Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv. EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.