At Tailored Brands, we help people love the way they look and feel for their most important moments. Our Technology team loves the way they feel and thrive at work, with: · Flexible work opportunities, including remote and hybrid options · Small, empowered teams that have fun delivering real value for our customers · A culture that values a 50-year legacy while eagerly embracing the future Want to be part of this? We currently have an exciting opportunity for a MarTech/AdTech Software Engineer II to join our Technology Team. This high-visibility individual will work alongside multiple teams, such as Marketing, Ecom, Rental, Analytics, Data Engineering, and various stakeholders, to support Email and SMS communications by building segmentation by leveraging the MarTech/AdTech. As a Software Engineer II for Marketing Technologies, you will support the omnichannel communications for all brands and touchpoints. This includes building end-to-end emails, from HTML creative assets to real-time API-triggered emails to batch email deployments. What you’ll do: Tracking & Tagging (Website & Email/SMS): Utilize Google Tag Inspector required for tag validation across website, Email, and SMS campaigns. Verify the accuracy and sequence of events within the Data Layer for tracking website, Email, and SMS campaign performance. Analyze website updates for potential impact on tracking across all channels. Demonstrate proficiency in GA4, including custom report creation and understanding of default events and tracking parameters relevant to website, Email, and SMS marketing. Integrations Management: Liaison between business and vendors for all integration aspects. Implement alerts for anomalies or other data discrepancies. Data Consistency and Security Across Channels: Troubleshoot discrepancies between website inventory, product feeds, and Email/SMS marketing materials. Verify consistency between server-side data (seen by bots) and client-side data (seen by users) for all channels. Identify limitations in the current URL structure to accommodate future upcharges and markdowns across all channels. Ensure Schema markup on the server-side aligns with both the consumer-facing price on the client-side and the prices reflected in product feeds. Work with Security team for new product viabilities, implementing safe security methods, CCPA, DSAR requests and others. Communication & Collaboration: Notify ChannelAdvisor, ESPs, SMS providers, and marketing partners of data integrity issues and feed delivery delays. Translate technical concepts into easily understandable language for non-technical stakeholders. Adtech Exploration Provide and maintain documentation on all Adtech tools and integrations with Adtech tools Explore ever changing Adtech space and provide recommendations on possible tools that can benefit the organization Have in depth knowledge on DSP, SSp, DMP, programmatic advertising, digital advertising. Be the technical liaison between adtech platforms such as youtube, connected tv, referral marketing. What you’ll bring 5+ years of experience of database management and SQL concepts (joins, Booleans, database relationships). Understanding of URL structure (subdirectories, query parameters, etc.) Knowledge of server-side vs. client-side rendering. Familiarity with structured data and Schema markup. Ability to diagnose HTTP status codes. Proficiency in using Google Tag Inspector or similar tools. Experience with GA4 and creating custom reports for website, Email, and SMS campaign analysis. Understanding of default GA4 events and tracking parameters relevant to website, Email, and SMS marketing. Awareness of event sequencing and consent management (OneTrust). Ability to analyze the impact of website updates on tracking across all channels. Knowledge of organic channel tracking via HTML DOM elements. Integration patterns knowledge Security implications when bringing new platforms Excellent communications Problem solving skills If you see yourself in this role, but fall short in any areas above, apply anyway! We love to invest in our team members! The Best Kept Secret in Retail Tailored Brands is North America’s leading specialty retailer of menswear, famous for world-class customer service and unique offerings like tailoring and custom suits. We are best known by our brands, including Men’s Wearhouse, Jos. A. Bank, K&G Fashion Superstore, and Moores Clothing for Men in Canada. We are emerging from the pandemic with incredible momentum. We own a unique and special market segment experiencing record-level demand. This has inspired our 3-year journey to become Legendary; an exciting strategy that leans heavily upon a strong technology foundation. With over 1,000 stores across the US and Canada, 15,000 employees, and over 35 million customers, we’re the perfect size! Large enough to demand leading-edge enterprise-worthy technology, but small enough to move quickly and empower our teams with significant scope & autonomy. Apply now to power your career journey to Legendary! Benefits This role is eligible for healthcare including medical, dental and vision, retirement savings (401k with a company match), income protection programs such as life, accident and disability insurance, paid time off for sick leave, vacation, bereavement, jury duty, and holidays, wellbeing program, commuter, adoption assistance, education assistance, legal services, and employee merchandise discounts. For more detailed information go to mytbtotalrewards.com. Work-Life Balance We understand the demands of work, school, family, and personal responsibilities. Through our work-life resources and programs we offer services for every stage of life to help you manage the day-to-day needs. We offer programs such as: Meeting-Free Fridays (encouraged) | so you can catch up on work and self-development Summer Fridays | from Memorial Day to Labor Day so you can enjoy a head-start to the weekend Holiday Early Departure | close out early the business day before a company observed holiday The starting salary for this position is $92,800 – $142,300 and may increase to $154,600 depending on merit, length of service with the Company, and other factors. We take into consideration an individual’s skills, background, and experience in determining final salary. Base pay information is based on market location and may be subject to prevailing wage laws, if applicable. Work Environment, Physical & Mental Demands Ability to sit and work at a computer keyboard for extended periods of time Ability to stoop, kneel, bend at the waist, and reach daily Able to lift and move up to 25 pounds occasionally Must utilize visual acuity, speech and hearing, hand and eye coordination and manual dexterity necessary to operate a computer and office equipment Hours regularly 40 hours per week, as work dictates, from our Dublin, CA corporate office in a hybrid capacity. Note: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required and are not intended to be an exhaustive list of all duties, responsibilities or qualifications associated with this job. Work Locations: 02098A Corporate Office 5601 Arnold Rd 2nd Floor Dublin 94568 Job: Information Technology (IT) Organization: Tailored Shared Services Shift: Day Job