To cultivate brand love and can love, we engage new and existing consumers through Red Bull’s evolving brand, product, and media content. Our goal is to engage with users and audiences by leveraging strategies across the World of Red Bull (Brand, Sports, Culture, Sales, and Media House). We approach consumer inquiries in a structured way with clear operational processes in line with Consumer Response Handling strategy. Our dialogues are reactive, responding to daily inquiries received through our website. Reporitng to the Consumer Affiairs manager you will leverage powerful Red Bull assets to support and execute targeted consumer initiatives.