**Intro** Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board! **Why you'll love this job** + As a Specialist on the Recruitment Experience team you will be promoting the value of working for American to help us attract great candidates who fit our culture and can support our mission of caring for people on life’s journey. You will be responsible for supporting recruiting efforts as a strategic, analytical and data-driven person who has a gift for storytelling. + This position reports to the Team Lead, Recruitment Marketing and Employer Brand and is part of our Global Talent Acquisition team. **What you'll do** _As noted above, this list is intended to reflect the current job but there may be additional essential functions (and certainly non-essential job functions) that are not referenced. Management will modify the job or require other tasks be performed whenever it is deemed appropriate to do so, observing, of course, any legal obligations including any collective bargaining obligations._ + Assist in the development and execution of digital recruitment strategies by: + Planning, executing and reporting on digital recruitment strategies to promote job openings, recruiting events, and programs + Identifying, building, and maintaining channels that directly funnel candidates through application workflows such as employer review sites, job boards, career site, and advertising platforms + Tracking, measuring, and analyzing data insights, trends, content performance and effectiveness of recruitment campaigns + Creating reports and presentations to better understand media performance + Craft narratives that resonate with potential candidate’s and current team members by: + Developing communications throughout the candidate journey that strengthen our culture, nurture candidates, and follow legal and compliance requirements + Supporting our recruitment team with communication materials, including presentations and talking points for utilization at career fairs and recruiting events + Overseeing the development and distribution of standardized communications, such as career site landing pages, emails, and social media posts **All you'll need for success** **Minimum Qualifications- Education & Prior Job Experience** + Bachelor’s degree in marketing, communications, business, or related field + 3+ years of marketing experience, ideally with recruitment/programmatic marketing and job boards + Experience managing ATS integrations, Google SEM, Performance Max, and/or other paid media tools **Preferred Qualifications** + Familiarity with digital marketing/project management tools (e.g., GA4, Asana, Tableau, Canva) + Exceptional editorial skills to craft engaging communication that aligns with employer brand tone + Experience working with vendors or agencies **Skills, Licenses & Certifications** + Analytical mindset to measure and interpret recruitment metrics; and facilitate data-driven decisions to continually improve ROI strategies + Team player with excellent written, verbal, and interpersonal communication skills + Ability to adapt and remain flexible in a fast-paced and dynamic environment, showing resilience while balancing multiple projects at once + Strong organizational and project management skills with ability to handle multiple campaigns and initiatives simultaneously + Proficiency with Microsoft Office (Word, Excel, PowerPoint) + Fluent in English (written and spoken) + Must be able to travel and work extended hours as necessary including weekends + Background in marketing, with a deep understanding of programmatic and paid media, campaign execution, and strong messaging development skills + Comfortable collaborating and managing expectations with cross-functional teams and organizing projects to determine ROI goals. Communication and project management skills are key to success in this role. **What you'll get** Feel free to take advantage of all that American Airlines has to offer: + Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network. + Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more. + Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need. + 401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year. + Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more **Feel free to be yourself at American** From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world. Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American. EQUAL EMPLOYMENT OPPORTUNITY/ AFFIRMATIVE ACTION POLICY American Airlines maintains a continuing policy of nondiscrimination in employment. It is our policy to provide equal opportunity and access for all persons, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or status as a disabled veteran or other protected veteran, in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations. This policy of nondiscrimination shall include, but not be limited to, the following employment decisions and practices: hiring; upgrading; promotions; demotions or transfers; layoffs; recalls; terminations; rates of pay or other forms of compensation; selection for training, including apprenticeship; and recruitment or recruitment advertising.