**Description** The Online Business Analyst supports the Global Online brand teams for AVEDA and Bumble and bumble. Responsible for collaborating across the globe with regional and key affiliate teams, this role is responsible for business analysis, reporting, and delivering actionable insights derived from data to help drive informed decision-making. Responsibilities: · Analyze key business metrics and performance indicators, including sales, conversion rates, customer behavior, and inventory performance. · Monitor SEO performance, site engagement, and content effectiveness to optimize product pages and drive organic growth. · Prepare regular reports on business performance, trends, and forecasts for North American and global stakeholders. · Monitor and analyze ecommerce KPIs to provide actionable insights for business optimization. · Work with Catalyst team and Global CE to track media and marketing analytics across paid, owned, and earned channels to assess campaign effectiveness and optimize ROAS. · Support personalization and loyalty strategies by analyzing customer behavior and engagement trends. · Collect, analyze, and interpret large datasets to develop insights that guide decision-making processes. · Translate complex data into understandable and actionable recommendations to drive sales and operational improvements. · Partner with data science and engineering teams to ensure clean, actionable data is available for analysis. · Work closely with multiple regional teams globally, acting as a liaison to support business needs and aligning local strategies with global objectives. · Offer business insights and recommendations tailored to the needs of specific regions, based on a thorough understanding of local markets, trends, and consumer behavior. · Leverage brand strategy to assess business performance, identifying areas of improvement for localized ecommerce teams. · Develop tailored action plans and provide advisory services to local teams aimed at driving ecommerce sales, improving customer engagement, and optimizing product assortment and pricing strategies. · Identify gaps or opportunities in localized business models and collaborate with cross-functional teams to implement solutions. · Continuously evaluate the effectiveness of sales strategies, promotions, and campaigns. · Provide feedback on product performance and help prioritize features or initiatives to support the ecommerce growth objectives. · Identify potential roadblocks and develop plans to overcome them to enhance regional business outcomes **Qualifications** Qualifications: · Bachelor’s degree in Business, Economics or a related field · 3+ years of experience in business analysis, data analytics, or ecommerce, preferably in a global, cross-functional environment. · Experience working in an ecommerce, retail, or digital environment is strongly preferred. · Strong knowledge of business intelligence tools (e.g., Tableau, Power BI, Google Analytics) and SQL or other data analysis tools. · Excellent analytical, problem-solving, and communication skills. · Ability to translate complex data into clear, actionable business insights. · Strong proficiency in Excel, data visualization, and reporting tools. · Ability to work with cross-functional teams across multiple regions and drive alignment toward common goals. Equal Opportunity Employer It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.