Since 1869 we've connected people through food they love. Our history was created by remarkable people, ideas, and innovations. It serves as inspiration and foundation for our future success. 
 
We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, noosa, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover.  
 
We foster a culture of belonging where people come first, and diversity is embraced. And we live our values, always, while setting the highest standards for performance.
 
Here, you will make a difference every day. You will be part of a dynamic, collaborative, and competitive team. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

General Summary
The Sr. Customer Sales Lead - Sam's is responsible for the development and implementation of joint business planning for the Customer to drive volume, profit and share growth within various M&B categories.  Responsibilities include proactively managing, monitoring the Campbell's total portfolio, creating/evaluating and updating business plans to meet all sales objective within both Brick & Mortar along with Ecommerce.  In addition, the Customer Sales Lead is responsible for implementing brand strategies and tactics with the customer, by working closely with key decision makers and utilizing shopper and category initiatives to implement Distribution, Shelving, Merchandising, and Pricing (DSMP) objectives.

Accountability

Utilize the Campbell's Sales Planning & Customer Investment system to create optimal customer plans to drive Campbell's portfolio across both Brick & Mortar along with Ecommerce. 

Manage and lead cross portfolio platforms to drive volume, profit and share growth.  These platforms include but are not limited to:  Meal Solutions, Holiday, Hunger, and Back to School, and NFL.  In addition, develop new platforms aligning cross brands to create new eating trends.  

Develop and implement trade promotion strategies and tactical plans with the customer - help develop and execute higher ROI activities to drive Campbell's portfolios scale. 

Proactively monitor and update the customer's overall business plan, including managing trade budgets, spending and volume, to achieve all sales objectives versus plan. 

Utilize shopper and category management practices to proactively link consumer and shopper trends and opportunities. Leverage Shopper Insights and Category Management resources appropriately.

Leverage Customer Marketing resources to develop and implement collaborative marketing programs in alignment with brand and customer strategies. 

Conduct post event analysis to evaluate promotional volume, consumption, profit and spending results versus plan and leverage findings to maximize future promotional opportunities. 

Conduct category business reviews to discuss the state of the business, consumer trends, key business drivers, incremental opportunities, etc.    

Understand Campbell's brand strategies and tactics and implement them by working closely with the customer's key decision makers, including buyers, category managers, merchandising leaders, etc. 

Develop accurate monthly forecasts to maximize supply chain efficiencies by tracking shipments, consumption data and inventory changes.  Proactively call out potential risks or threats to monthly forecasts. Sell-in new items to customer and work with key customer personnel to achieve optimal distribution. Identify profitable opportunities to grow incremental volume.

Provide direction to Retail on how to implement customer specific plans at store level.

Job Complexity

Able to assess any customer's competitive position, behaviors and strategies and understand how they align with Campbell's strategic goals to help determine a customer investment strategy (use of trade, customer marketing, and integrated marketing equities) that will best support a customer's revenue, profit and share growth.

Develop productive working relationship with key decision makers at various levels within the customer's organizational structure.

Responsible for managing between 2 to 5 key customers or touch points.

Requires cross-functional interaction within the customer team (e.g., Finance, Category Management, Customer Marketing, etc.) as well as with World Headquarter personnel (e.g., Integrated Marketing, Sales Strategy, Brand Management, etc.) to varying degrees depending on the size, complexity, and strategic importance of the customer. 

Requires strong understanding of and experience with P&L management, trade, and forecasting.

Required for Role:

Bachelor's Degree

12+ years of CPG Industry Sales and/or Category Management experience

Problem Solving Skills

Technical Skills

Category & Brand Knowledge

Analytical Skills

Interpersonal Skills

Negotiation Skills

Written and Verbal Communication Skills

Supply Chain Knowledge

P&L Management

This role is hybrid 3 days in office.

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between 

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.